Marketing Lead, Communications & Product Storytelling

Procon Consulting, LLC; McLean (VA); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical/Dental Insurance

401(k) Plan

Competitive Benefit Package

Job summary

Procon Consulting, LLC seeks a Marketing Manager, Communications + Product Marketing to lead storytelling and content across digital and traditional channels. The role supports the marketing and commercialization of Procon’s professional services and technology solutions, translating technical expertise into compelling stories that strengthen the brand and drive growth.

The successful candidate will own the content strategy, manage campaigns, and collaborate with cross-functional teams to

Qualifications

• Bachelor's degree in marketing, communications, journalism, business, English, public relations, or related field.
• 8–12 years of progressive experience in marketing, communications, product marketing, or content strategy.
• Exceptional writing, editing, and storytelling skills with ability to translate technical subject matter into marketing content.
• Experience supporting business development, sales, or go-to-market initiatives.
• Experience managing multiple priorities and collaborating across departments.
• Strong understanding of digital marketing, content marketing, CRM, email marketing, and social media.
• Experience using AI tools and modern marketing technology to improve content development and campaign execution.
• Ability to interview technical professionals and develop compelling stories from complex information.

Responsibilities

• Develop and execute integrated marketing campaigns for professional services and technology solutions.
• Create marketing content across digital and traditional channels (web, case studies, blogs, newsletters, social media, email).
• Own content strategy and editorial calendar to ensure consistent messaging.
• Lead public relations, awards submissions, earned media, and industry recognition programs.
• Partner with business development and product teams to develop go-to-market messaging and sales enablement materials.
• Support strategic pursuits with messaging, client presentations, and marketing collateral.

Skills

Storytelling

Content marketing

Digital marketing

CRM

Email marketing

Social media

Go-to-market

AI in marketing

Interviewing technical professionals

Education

Bachelor's degree in Marketing

Tools

CRM platforms

Marketing automation

Email marketing tools

Social media management tools

Job description

Procon Consulting, LLC seeks a Marketing Manager, Communications + Product Marketing to lead storytelling and content across digital and traditional channels. The role supports the marketing and commercialization of Procon’s professional services and technology solutions, translating technical expertise into compelling stories that strengthen the brand and drive growth.

The successful candidate will own the content strategy, manage campaigns, and collaborate with cross-functional teams to