Marketing Executive

RentX Inc.; Roseville, Northern (CA, KY); Hybrid; USD 65,000 - 88,000; Full time

Job summary

RentX Inc. in Roseville, CA is seeking a results-driven digital marketer to own content, SEO and demand generation across service and location pages. You will write or brief content, analyze data, and drive measurable improvements.

Collaborate with sales to align messaging with the operators and cities we serve, run targeted campaigns, and report on enquiries and bookings rather than vanity metrics. A strong writer with analytic rigor fits here.

Qualifications

• Experience in digital marketing, content or SEO with measurable results.
• Ability to analyze search data and draw defensible conclusions.
• Strong writing and briefing/editing skills.
• Believes a page must be useful before ranking.
• Based in Roseville, CA, or able to work from the Roseville office.

Responsibilities

• Own content across service and location pages — planning it, writing or briefing it, and measuring what it does
• Work with search data to decide where to invest, and be honest about what is not working
• Improve how pages convert, not just how many people land on them
• Run campaigns across the channels that suit a considered, occasion-driven purchase
• Report on performance in terms of enquiries and bookings, not vanity metrics
• Work closely with sales so marketing reflects the operators and cities we can genuinely serve

Skills

Content writing

SEO

Analytics

Briefing others

Performance marketing

Tools

Google Search Console

GA4

Rank-tracking tool

Paid search

Paid social

Job description

About the role

Almost everyone who books with us arrives from a search. That makes marketing here unusually measurable and unusually large in scope: we publish location and service pages across all 50 states, and small improvements compound across a very big surface.

This role suits someone who wants to work on demand generation with real data behind it, rather than producing content nobody reads.

What you will do

• Own content across service and location pages — planning it, writing or briefing it, and measuring what it does

• Work with search data to decide where to invest, and be honest about what is not working

• Improve how pages convert, not just how many people land on them

• Run campaigns across the channels that suit a considered, occasion-driven purchase

• Report on performance in terms of enquiries and bookings, not vanity metrics

• Work closely with sales so marketing reflects the operators and cities we can genuinely serve

What we are looking for

• Experience in digital marketing, content or SEO, ideally somewhere performance was measured properly

• Comfortable with analytics and search data, and able to draw a defensible conclusion from them

• Strong writer who can brief and edit others

• Understands that a page has to be useful before it can rank

• Based in or able to work from our Roseville, California office

Nice to have

• Experience with programmatic or location-based content at scale

• Working knowledge of Google Search Console, GA4 and a rank-tracking tool

• Paid search or paid social experience

• Background in travel, events, weddings or hospitality