Marketing Director - Homebuilding & Communities

PulteGroup; Cleveland (OH); On-site; USD 90,000 - 130,000; Full time

Job summary

PulteGroup, Inc. is seeking a Marketing Leader to drive division strategy, budget oversight, and cross-functional collaboration across its family of home brands. This onsite role leads planning, reporting, and execution to support new community openings and ongoing campaigns.

You will oversee a marketing team, collaborate with Division leadership, and align marketing mix with local priorities. Requires 5–7 years in marketing and a Bachelor’s in Marketing or Communications.

Qualifications

• Degree required in marketing or communications or equivalent field.
• Minimum 5–7 years in marketing communications/planning.
• Experience in homebuilding or real estate preferred.
• Ability to balance strategic and tactical work.

Responsibilities

• Lead all marketing planning, efforts and execution for the Division.
• Oversee and manage Marketing Team direct reports.
• Collaborate with Division leadership on strategy, results and offers.
• Analyze business problems and advise on marketing tactics.
• Manage paid, owned and earned media messaging across channels.
• Monitor ROI and adjust plans to meet objectives.
• Produce KPI reports for Division, Area and Home Office leadership.
• Develop and approve annual marketing and media budgets.

Skills

Marketing planning

Budget management

Team leadership

Strategic communication

Analytics

Cross-functional collaboration

Education

Bachelor's degree in Marketing or Communications

Job description

PulteGroup, Inc. is seeking a Marketing Leader to drive division strategy, budget oversight, and cross-functional collaboration across its family of home brands. This onsite role leads planning, reporting, and execution to support new community openings and ongoing campaigns.

You will oversee a marketing team, collaborate with Division leadership, and align marketing mix with local priorities. Requires 5–7 years in marketing and a Bachelor’s in Marketing or Communications.