Marketing Director - FMCG Innovation

Placements24; United States; Vor Ort; USD 72.000 - 120.000; Vollzeit

Benefits dieser Stelle

Executive compensation package

Private healthcare

Retirement plan

International exposure

Dynamic Randburg-based environment

Zusammenfassung

Placements24 is seeking a Marketing Director in Randburg to drive its product innovation agenda within the FMCG sector. The role focuses on identifying market opportunities, developing groundbreaking products, and shaping the brand landscape through strategic innovation.

The ideal candidate has 8–10 years in FMCG marketing, proven success in launching new products, and strong consumer insights. Relocation to Randburg is required or preferred.

Qualifikationen

• Master’s degree in Marketing, Business Administration or related field.
• 8–10 years of progressive marketing experience in FMCG with a focus on new product development and innovation.
• Proven success in launching new products and driving growth through innovation.
• Strong consumer insights, market research methods, and trend analysis.
• Experience leading cross-functional teams and managing complex projects.
• Exceptional strategic thinking, analytical and problem-solving skills.
• Outstanding leadership, communication and presentation abilities.
• Experience with stage-gate innovation processes is a plus.
• Willingness to relocate to Randburg, Gauteng.

Aufgaben

• Develop and implement an innovation strategy aligned with long-term vision and market opportunities.
• Lead ideation, concept development, and validation for new products and extensions.
• Conduct market research, consumer insights analysis, and trend forecasting.
• Collaborate with R&D, product development, sales, and marketing for launches.
• Develop business cases and financial projections for new products.
• Oversee positioning, branding, and go-to-market strategies for new launches.
• Manage the innovation pipeline with a balanced short/long-term portfolio.
• Monitor competitive innovation and emerging technologies in FMCG.
• Lead and mentor a marketing team focused on innovation and development.
• Measure and report success of innovation initiatives against KPIs.

Kenntnisse

Marketing leadership

FMCG

New product development

Market research

Cross-functional leadership

Stage-gate processes

Analytics

Project management

Ausbildung

Master's degree

Jobbeschreibung

About the Role

Our client, a globally recognized leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a forward-thinking and innovative Marketing Director to drive its product innovation agenda. Based in the bustling hub of Randburg, Gauteng , this senior role will be responsible for identifying market opportunities, developing groundbreaking new products, and shaping the future brand landscape for our client. The ideal candidate will possess a deep passion for innovation, extensive experience in FMCG marketing, and a proven ability to lead cross-functional teams to bring new ideas to life. This is a premier opportunity to make a significant impact on the growth trajectory of a leading FMCG organization through strategic innovation.

Key Responsibilities

• Develop and implement a comprehensive innovation strategy aligned with the company's long-term vision and market opportunities.
• Lead the ideation, concept development, and validation processes for new products and line extensions.
• Conduct thorough market research, consumer insights analysis, and trend forecasting to identify unmet needs and emerging opportunities.
• Collaborate closely with R&D, product development, sales, and marketing teams to ensure successful product launches.
• Develop compelling business cases and financial projections for new product initiatives.
• Oversee the positioning, branding, and go-to-market strategies for new product introductions.
• Manage the innovation pipeline, ensuring a balanced portfolio of short-term and long-term projects.
• Stay abreast of competitive innovation and emerging technologies within the FMCG landscape.
• Lead and mentor a team of marketing professionals focused on innovation and new product development.
• Measure and report on the success of innovation initiatives against key performance indicators.

Requirements

• A Master's degree in Marketing, Business Administration, or a related field is essential.
• Minimum of 8-10 years of progressive experience in marketing, with a significant focus on new product development and innovation within the FMCG industry .
• Demonstrated success in launching successful new products and driving significant business growth through innovation.
• Strong understanding of consumer insights, market research methodologies, and trend analysis.
• Proven experience in leading cross-functional teams and managing complex projects.
• Exceptional strategic thinking, analytical, and problem-solving skills.
• Outstanding leadership, communication, and presentation abilities.
• Experience with stage-gate innovation processes is highly advantageous.
• Proficiency in marketing analytics and project management tools.
• Must reside in or be willing to relocate to the Randburg, Gauteng area.

Benefits

Our client offers a highly attractive executive compensation package, including significant performance-based bonuses, comprehensive private healthcare, and an excellent retirement plan. This role presents substantial opportunities for professional growth and impact within a leading global FMCG organization. We pride ourselves on a culture of innovation, collaboration, and continuous learning. Additional benefits include executive perks, opportunities for international exposure, and a dynamic work environment in Randburg .