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CWI is seeking a Marketing Director to shape brand positioning and messaging for channel partners and buyers across digital and content channels. You will collaborate with the CEO and leadership to translate complex ITAD and enterprise hardware services into clear, compelling business language.
You will own content from website to thought leadership, sales enablement, and paid campaigns, driving measurable impact in a fast-paced B2B environment.
CWI has been in the IT asset disposition and enterprise hardware remarketing business for 30 years. We work with some of the largest financial institutions, leasing companies, MSPs, and VARs in the country. We process high volumes of enterprise equipment across three facilities and track every asset on a proprietary platform that gives our clients a level of audit transparency no one else in the industry can match.
We are hiring our first dedicated Marketing Director.
What this role actually is
This is not a social media management job. It is not running campaigns from a checklist. We want someone who understands how a complex B2B services business works, knows what differentiates it, and can translate that into language that earns attention and trust from sophisticated buyers -- across a website, an email sequence, a LinkedIn post, and a one-pager for a bank relationship manager.
You will work directly with the CEO and leadership team.
What you will own
What we are looking for
Nice to have: ITAD, managed services, enterprise IT, leasing, or financial services background. Familiarity with MSP/VAR channels. Experience with Apollo, Clay, Instantly, or Webflow.
The details