Marketing Director

teambuilding.com; New York (NY); Remote; USD 100,000; Full time

Job summary

Teambuilding.com is seeking a Marketing Director to lead the marketing vision for our vendor marketplace. This role involves strategic planning, cross-channel campaign execution, and team management to drive awareness and conversion for our listings. The ideal candidate is a results-driven leader with a passion for scaling marketplace businesses.

Benefits

100% work remotely

100% Employer Paid Health Insurance

401K – 100% Employer match

Parental Leave – Up to 6 weeks paid

Annual Spending Account toward healthy lifestyle

$50/month Internet Reimbursement

Tech package (new Apple computer)

15 PTO days

5 Sick days

9.5 Company Holidays

Qualifications

• 5+ years in strategic marketing roles, including 2+ years in director/executive leadership.
• Experience marketing a marketplace or multi-vertical business.
• Strong people manager with experience overseeing an in-house marketing team.

Responsibilities

• Lead marketing strategy and execution with an emphasis on our vendor marketplace.
• Collaborate with executive leadership on company-wide initiatives.
• Optimize vendor marketing funnels to increase engagement and conversion.

Skills

B2B lead generation

SEO

Digital content

Social media

Project management

Education

5+ years in strategic marketing roles

Experience in director/executive leadership

Job description

About Teambuilding.com

We’re a 100% remote company that specializes in hosting surprisingly fun in-person and virtual team building events. Our mission is to build happier teams!

We’ve got a great head start:

• Clients at nearly every Fortune 500 company
• 45,000+ event bookings since 2020 (with a healthy repeat rate)
• 1,000,000+ event participants
• 70,000+ five star reviews
• 1,000,000+ monthly visitors to our site
• A large and engaged email list
  
  

Now, we’re entering our next phase of growth, powered by our new vendor marketplace, where third-party experiences can be listed on our platform for access to corporate clients. We’re looking for a strategic, data-savvyMarketing Director to lead teambuilding.com’s next erawith a strong focus on building, promoting, and scaling our vendor marketplace.

As a key member of the senior leadership team, you’ll set and execute the marketing vision across multiple verticals -- but your #1 priority will be growing awareness, traffic, and conversion for our vendor listings. You’ll develop and optimize the marketing systems that attract B2B businesses to convert to paid event listings and build the systems that drive qualified leads to our marketplace and direct-to-consumer events.

You’ll collaborate closely with executive leadership, sales, and creative teams to align messaging, optimize performance, and scale our efforts. From SEO to social and PR to YouTube, you’ll lead with a holistic, ecosystem-based understanding of how each channel contributes to the success of all verticals.

This role is perfect for a results-driven marketing leader with a systems mindset, a creative eye, and a passion for scaling marketplace businesses.

Marketplace & Multi-Vertical Growth

• Lead marketing strategy and execution with an emphasis on our vendor marketplace vertical, including paid listing performance and buyer engagement
• Build and execute cross-channel campaigns to promote teambuilding.com originals and marketplace listings to corporate buyers
• Develop go-to-market playbooks for new vendor categories and ensure consistent messaging across listing pages
• Drive SEO, content, and paid initiatives focused on growing organic and paid traffic to teambuilding.com
• Optimize vendor marketing funnels to increase engagement, conversion, and retention rates
• Identify performance gaps in marketplace visibility and develop data-informed strategies to address them
  
  

Strategic Planning & Execution

• Report to the Managing Director and collaborate with the CEO and COO on company-wide initiatives
• Collaborate with the Managing Director on defining and executing annual marketing goals, KPIs, and strategic initiatives
• Oversee all marketing channels, including content, SEO, email, social media, YouTube, PR, and community
• Translate strategy into clear action plans with strong project management and operational rigor
• Lead the development of scalable marketing systems, tools, automations, and workflows to improve efficiency
• Optimize content strategy and production for high-performing, on-brand execution across all platforms
  
  

Team Management & Cross-Functional Collaboration

• Lead, coach, and inspire our in-house marketing team and freelancers/contractors, ensuring they exceed performance expectations and KPIs
• Partner with Sales to generate leads for both direct event and marketplace bookings
• Work in tandem with all departments to ensure alignment on customer lifecycle messaging
• Champion a marketing and company culture that balances innovation, performance, and brand integrity
  
  

You’ll Thrive Here If You:

• Build marketing systems that deliver real results
• Have 5+ years in strategic marketing roles, including 2+ years in director/executive leadership
• Have launched or grown a vendor marketplacewith a paid-listings revenue-generation model
• Have experience marketing a marketplace or multi-vertical business
• Are obsessed with B2B lead generation and conversion performance
• Are a strong people manager with experience overseeing an in-house marketing team, contractors and/or freelancers to deliver consistent, on-brand, high-performing work
• Have a firm grasp of SEO, digital content, email funnels, and social media
• Are systems-oriented and capable of building high-functioning processes
• Are excited about embracing the ways AI and innovation can shape marketing
• Lead with clarity, Level 10 integrity, and a roll-up-your-sleeves attitude
• Combine creative brand thinking with data-driven performance marketing
• Know what looks good - you have a sharp eye for brand storytelling and visual consistency, even if you’re not a designer yourself
  
  

Compensation:

• $100,000 base salary plus up to 100% performance-based bonus based on company milestones
  
  

Benefits:

• 100% work remotely
• 100% Employer Paid Health Insurance for employee
• 100% Employer Paid Dental Plan
• 100% Employer Paid Vision Plan
• 401K – 100% Employer match up to 1% of compensation
• Parental Leave – Up to 6 weeks paid (30 days) based on length of employment
• ~$2850 Annual Spending Account toward healthy lifestyle, meals for meetings, coffee, etc
• $50/month Internet Reimbursement ($600/yr)
• Tech package (new Apple computer and funds for a home office upgrade)
• Additional benefits like FSA, HSA, Health Advocacy, Short Term and Long Term Disability Insurance, etc
• 15 PTO days
• 5 Sick days
• 9.5 Company Holidays
• Birthday off
  
  

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