Marketing Director

Peak Retirement Planning, Inc.; Columbus (OH); On-site; USD 90,000 - 150,000; Full time

Job summary

Peak Retirement Planning, Inc. in Columbus, Ohio, seeks a results-driven Marketing Leader to own and grow the company's marketing function. You will optimize 13 marketing funnels, develop data-driven strategies, implement new systems, and provide CEO-ready dashboards. This role demands a strategic thinker who can drive cross-functional collaboration and accountability.

Experience building scalable marketing programs and leading teams is required to thrive in this fast-growing environment.

Qualifications

• Experience leading a marketing team and strategy.
• Proven ability to grow funnels and measure performance.
• Strong data analysis and decision making.

Responsibilities

• Own and lead our marketing department.
• Optimize our 13 marketing funnels and national brand presence.
• Interpret data to guide decisions.
• Implement process improvements and KPIs.
• Lead project management for new systems and software.
• Provide reports and dashboards to the CEO.
• Train and develop the team.

Skills

Marketing leadership

Data-driven decisions

Project management

KPI reporting

Digital strategy

Education

Bachelor's in Marketing or related field

Tools

CRM systems

Analytics dashboards

Job description

We are the #1 fastest-growing private company in Columbus, Ohio, by Inc. 5000, and one of the top and youngest financial planning firms in the country. Peak has grown from one team member to over 60 team members in just 4 years.In 2025, we had over 5,400 applicants, we only hired 19. We are very selective to ensure we hire the best and those aligned with our values and intensity.

What We Look For

• A+ Player
  • Elite at what they do. Extremely hard worker. Gritty. Gets things done. Internal need to succeed.
  • Dislikes working with B and C players.
  • Does not need to be told twice what to do.
• Foxhole Team Member
  • Has a servant's heart and a purpose bigger than themselves.
  • Will help a team member fix a flat on the side of the road at 6am.
  • Goes above and beyond to provide a "White Glove Service" to our clients.
• Rocketship Mentality
  • Excited to join a fast-growing startup with extreme upside.
  • Growth Mindset in all areas of life - professionally, personally, physically, and spiritually.
  • "Lifer" - those who want to work with us for 30+ years (not just a 9-5 job).

Main Responsibilities:

• Own and lead our marketing department.
• Optimize our 13 Marketing Funnels (including community workshops, TV and radio, podcasts, YouTube, and published books) with our national brand.
• Understands data in making marketing decisions
• Does not chase shiny objects. Focused on what works
• Identify and implement process improvements
• Establish and maintain department KPIs, and hold team members accountable
• Project Management - Lead the research, design, and implementation of new systems and software
• Reports - Ensure the CEO has the reports and dashboards necessary to manage and run the business
• Training - Provide initial training and ongoing development for our Marketing Department