Marketing Data Product Manager (CDP & Analytics)

TKO; Stamford (CT); On-site; USD 110,000 - 150,000; Full time

Job summary

TKO is seeking a Product Manager (Marketing) to own data products across email marketing platforms and a Customer Data Platform (CDP), driving audience growth, segmentation, activation, and measurement. You will translate marketing use cases into trusted data products and work with data engineers and analysts to ensure robust pipelines, governance, and data quality.

You will partner with marketing stakeholders to define roadmaps, write detailed user stories, and manage backlogs within an Agile

Qualifications

• Experience translating marketing needs into data products and roadmaps.
• Strong governance and data quality mindset.
• Ability to work with cross-functional teams in Agile ceremonies.

Responsibilities

• Own and deliver data products across Data Platform, email platforms, and CDP.
• Develop and maintain product roadmaps and stakeholder communications.
• Collaborate with Data Engineers, Analysts, and Marketing stakeholders to maintain pipelines and data models.

Skills

Marketing platforms

CDP

Agile

Data governance

SQL queries

Stakeholder management

Education

Bachelor's degree in information systems

Bachelor's degree in Computer Science

Tools

JIRA

Tableau

Job description

TKO is seeking a Product Manager (Marketing) to own data products across email marketing platforms and a Customer Data Platform (CDP), driving audience growth, segmentation, activation, and measurement. You will translate marketing use cases into trusted data products and work with data engineers and analysts to ensure robust pipelines, governance, and data quality.

You will partner with marketing stakeholders to define roadmaps, write detailed user stories, and manage backlogs within an Agile