Marketing Data Ops Lead — Hybrid (Atlanta)

Honeywell Technologies; Atlanta (GA); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health insurance

401(k) match

Job summary

Honeywell Technologies is seeking a Marketing Data Ops professional to drive customer engagement and loyalty through data-driven marketing initiatives in Atlanta on a hybrid schedule. You will develop targeted campaigns, analyze market trends and partner with sales and product teams to align strategies with business goals.

You will lead marketing reporting, forecasting spend, and optimize campaigns using CRM tools and marketing automation. Mentoring junior teammates is expected.

Qualifications

• 2+ years in customer marketing or related roles.
• Strong analytical mindset with data interpretation.
• Excellent communication and interpersonal skills.
• Ability to lead and inspire a team.
• Experience with marketing automation and CRM systems.
• Strong problem-solving and creative thinking.
• Results-oriented with measurable outcomes.
• Passion for marketing and industry trends.

Responsibilities

• Develop and execute customer marketing strategies to drive engagement and loyalty.
• Collaborate with sales and product management to understand customer needs and develop targeted tactics.
• Analyze market trends and customer data to identify growth opportunities and insights.
• Lead development and execution of marketing reporting, including spend forecasting.
• Monitor and report on campaign effectiveness, with insights for improvement.
• Manage the customer journey across touchpoints with personalized experiences.
• Utilize marketing automation tools and CRM to optimize performance.
• Set goals for leads, pipeline, and revenue; monitor progress.
• Stay current with industry trends and drive continuous improvement.
• Manage relationships with external vendors and agencies.

Skills

Data analysis

Marketing automation

CRM systems

Leadership

Education

Bachelor's degree

Tools

Marketing Automation Tools

CRM

Job description

Honeywell Technologies is seeking a Marketing Data Ops professional to drive customer engagement and loyalty through data-driven marketing initiatives in Atlanta on a hybrid schedule. You will develop targeted campaigns, analyze market trends and partner with sales and product teams to align strategies with business goals.

You will lead marketing reporting, forecasting spend, and optimize campaigns using CRM tools and marketing automation. Mentoring junior teammates is expected.