Marketing Coordinator - K12

Perkins Eastman; Washington (District of Columbia); Hybrid; USD 60,000 - 75,000; Full time

Job summary

An established industry player seeks a Marketing Coordinator II to join their dynamic K-12 Education Marketing Team. This role offers an exciting opportunity to collaborate with various marketing professionals, enhancing the firm's visibility and impact in the education sector. You will lead the development of compelling proposal materials, engage in strategic pursuits, and manage local marketing activities that align with the firm's objectives. If you are a detail-oriented individual with a passion for marketing and design, and you thrive in a hybrid work environment, this position is perfect for you. Join a forward-thinking firm dedicated to making a positive impact through innovative design and marketing excellence.

Qualifications

• 3-6 years of marketing experience, ideally in the AEC industry.
• Strong computer skills and proficiency in design software.

Responsibilities

• Lead K-12 proposal material development and coordination.
• Collaborate on pursuit strategies and develop marketing collateral.

Skills

Time Management Skills

Superior organization skills

Ability to work independently

Education

Bachelor’s degree in marketing

Bachelor’s degree in communications

Graphic design degree

Tools

InDesign

Photoshop

Illustrator

Office 365

Deltek Vision

Job description

Perkins Eastman is a global design firm with expertise that covers all aspects of the built environment. With studios in 25 locations globally, we design for people, to enhance the human experience and leave a lasting and positive impact on people’s lives and the world we inhabit.

We are an integrated firm which our professional roster consists of architects, interior designers, planners, urban designers, landscape architects, graphic designers, construction specification writers, construction economists, environmental analysts, resiliency experts, traffic and transportation engineers, and several other professional disciplines.

The Opportunity:

The Marketing Coordinator II is part of the K-12 Education Marketing Team, which sits within the firmwide Marketing and Business Development Team. The coordinator works with a hub of marketing peers and in partnership with our Markets, Offices, and Services, who rely on marketing support to advance their message and win pursuits. This individual also collaborates across the Marketing and Business Development Team with fellow Marketing team members, Graphics, Communications, Knowledge Management, Client Engagement, Market Strategy and Business Development to deliver marketing excellence across proposals, presentations, collateral, local brand-building efforts and more.

Primary Responsibilities:

• Lead the development of K-12 proposal materials including coordination and production of deliverables across all stages of the process.
• Collaborate with Client Development & Pursuit Strategist, leadership team, and other marketing and graphics team members to develop pursuit strategies – starting with client engagement, leading to proposal then interview – to secure the win.
• Create and update K-12 portfolio (resumes, project pages, presentations and related marketing materials) using our design templates as inspiration and working within our brand standards.
• Participate in the development of collateral that supports our markets, offices and services.
• Provide marketing research for overall market/office strategy, as well as for individual clients and pursuits.
• Lead local/regional marketing activities, such as sponsorships, award submissions, events and photography, that align with our PR/Communications objectives and increase our brand visibility.
• Develop strong, in-depth knowledge of the firm's K-12 and educational portfolio, personnel and offerings.
• Develop subject matter expertise (across markets, typologies, services, technology or other) that adds value to our marketing initiatives and pursuit activities.
• Maintain and update Deltek Vision for clients and pursuits.
• Properly and accurately maintain a proposal filing system in adherence to the firm’s structure.
• Self-review all works for accuracy and quality of content.
• Provide peer review and oversight for accuracy and quality of content.

Required Qualifications:

• Bachelor’s degree in marketing, communications strongly preferred, graphic design is a plus.
• Minimum 3 to 6 years of relevant experience in marketing, ideally in the AEC industry.
• Time Management Skills.
• Superior organization skills and the ability to juggle multiple deadlines.
• Ability to work independently.
• Must possess strong computer skills and high proficiency in InDesign, Photoshop, Illustrator and Office 365.

Type: Hybrid. 3 days in office 2 days working remotely, flexible days/working hours.

Salary Range: $60,000-$75,000

Perkins Eastman is an affirmative action, equal opportunity employer and a participant in the U.S. Federal E-Verify program. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, protected veteran or disabled status, or genetic information.