Marketing Coordinator, Events & Visual Content

LINAK Scandinavia AB; Louisville (KY); On-site; USD 42,000 - 56,000; Full time

Benefits offered by this job

Medical Insurance

Life Insurance

Dental Insurance

Vision Insurance

Paid Time Off

Paid Holidays

Maternity and Paternity Leave

Short-Term Disability

Long-Term Disability

401(k) Plan with Company Contribution

Teladoc

Tuition Reimbursement

Special Incentive Plans

Onsite Workout Room

Flex Time

Job summary

LINAK Scandinavia AB in Louisville, USA, is hiring a Marketing Coordinator for Events and Visual Content. You will plan and execute trade shows, customer events, and marketing initiatives while coordinating with agencies, freelancers and vendors to deliver on-brand materials.

The role requires a Bachelor’s degree in a related field, plus experience in event coordination, design, and strong communication. Some travel and occasional evenings/weekends are expected.

Qualifications

• Bachelor's degree in Marketing, Communications, Graphic Design, Business or related field or equivalent experience.
• Experience coordinating events, trade shows or large projects from planning through execution.
• Strong organizational and project management skills with the ability to manage multiple priorities.
• Basic graphic design and visual content creation experience
• Strong attention to detail and commitment to accuracy
• Excellent communication and interpersonal skills with a customer service mindset
• Willingness to travel 10-12 weeks per year
• Experience with Adobe Creative Suite or Canva preferred

Responsibilities

• Coordinate the execution of industry trade shows, customer events, facility tours, and internal company events.
• Develop and manage comprehensive event plans, coordinating all pre-event, on-site, and post-event activities with SBU Marketing Consultants and key stakeholders.
• Coordinate event themes, booth design, layouts, displays, and attendee engagement activities that support business objectives and showcase products effectively.
• Manage all event logistics, including registrations, travel, shipping, inventory, installation, dismantling, packing and unpacking crates, storage, vendor coordination, reservations, payments, and documentation.
• Develop and maintain visual marketing assets that align with brand standards.
• Create graphics, advertisements, social media visuals, trade show signage, and digital content as needed.
• Utilize AI-powered creative tools to improve efficiency and accelerate content development.
• Coordinate graphic design projects with external agencies, freelancers, photographers, videographers, and production partners.
• Review and approve creative deliverables to ensure brand consistency and quality according to our CVI.
• Lead additional marketing projects and responsibilities as assigned.

Skills

Organizational skills

Project management

Communication skills

Attention to detail

Team collaboration

Education

Bachelor's Degree in Marketing or related field

Tools

Adobe Creative Suite

Canva

AI-powered design tools

Job description

Marketing Coordinator, Events & Visual Content

General information

Location:USA, Louisville

LINAK® provides electric actuation solutions that improve people’s quality of life and working environment. Linear movement might be the simplest movement in the world. And yet, perfecting something simple is one of the hardest challenges. This is, however, what we strive to do every day at LINAK. With our innovative actuator solutions, we bring movement to hospital beds, office desks, medical applications, comfort beds and some of the strongest industrial applications. With more than 2,400 dedicated LINAK employees worldwide, we offer a global presence spiced with local understanding.

We are responsible in what we do – towards customers, employees and the environment. Creating trust is a natural part of who we are. We always look for ways to make it easier for our customers to engage with us.

Our solutions move people – their work and their lives. We Improve Your Life!

The Marketing Coordinator – Events and Visual Content is responsible for planning, coordinating, and executing trade shows, customer events, and marketing initiatives while managing the development of visual marketing assets. This role serves as the primary liaison between internal stakeholders, external agencies, freelancers, and vendors to ensure marketing materials are delivered on time, on brand, and aligned with business objectives. The ideal candidate combines strong organizational and project management skills with an eye for design and branding. They may create graphics directly, leverage AI-powered design tools, or coordinate external creative resources to produce high-quality visual content.

Major Responsibilities:

Tradeshow and event management

• Coordinate the execution of industry trade shows, customer events, facility tours, and internal company events.
• Develop and manage comprehensive event plans, coordinating all pre-event, on-site, and post-event activities with SBU Marketing Consultants and key stakeholders.
• Coordinate event themes, booth design, layouts, displays, and attendee engagement activities that support business objectives and showcase products effectively.
• Manage all event logistics, including registrations, travel, shipping, inventory, installation, dismantling, packing and unpacking crates, storage, vendor coordination, reservations, payments, and documentation.
• Manage relationships with exhibit houses, agencies, printers, shipping providers, venues, and contractors to ensure successful event execution.
• Research new exhibit concepts, attendee engagement strategies, competitors, and industry best practices to continually improve event effectiveness, ROI, and customer experience.
• Track budgets, event performance metrics, and ROI, providing post-event analysis and recommendations for future improvements.
• Support internal employee events and special projects in collaboration with HR, the Social Committee, and other cross-functional teams.

Visual Content & Graphics Management

• Develop and maintain visual marketing assets that align with brand standards.
• Create graphics, advertisements, social media visuals, trade show signage, and digital content as needed.
• Utilize AI-powered creative tools to improve efficiency and accelerate content development.
• Coordinate graphic design projects with external agencies, freelancers, photographers, videographers, and production partners.
• Review and approve creative deliverables to ensure brand consistency and quality according to our CVI.
• Maintain organized libraries of marketing assets, brand resources, and design templates.
• Support photo and video content management for marketing campaigns and events.
• Lead additional marketing projects and responsibilities as assigned.

Requirements:

• A Bachelor’s Degree in Marketing, Communications, Graphic Design, Business or related field or equivalent experience.
• Experience coordinating events, trade shows or large projects from planning through execution.
• Strong organizational and project management skills with the ability to manage multiple priorities simultaneously.
• Basic graphic design and visual content creation experience
• Strong attention to detail and commitment to accuracy.
• Excellent communication and interpersonal skills with a strong customer service mindset.
• Highly resourceful self-starter who works effectively independently and as a part of a team.
• Strong problem-solving skills and the ability to think quickly in dynamic situations.
• Technical aptitude and a comfort learning new marketing technologies and tools.
• Reliable, accountable and able to follow through on commitments.
• Willingness to travel approximately 10-12 weeks per year and work occasional evenings or weekends as events require.
• Prefer experience with Adobe Creative Suite, Canva, or similar design platforms.
• Prefer experience working with vendors, agencies and external partners.

Screening Requirements: Criminal Background Check, Basic Skills, and Education

The benefits of employment at LINAK include:

• Medical Insurance
• Life Insurance
• Dental Insurance
• Vision Insurance
• Paid Time Off
• Paid Holidays
• Maternity and Paternity Leave
• Short-Term Disability
• Long-Term Disability
• 401(k) Plan with Company Contribution
• Teladoc
• Tuition Reimbursement
• Special Incentive Plans
• Onsite Workout Room
• Flex Time

Check out our Facebook page athttps://www.facebook.com/linakusinc/for more information!

Visit LINAK CAREER page to get further information about jobopportunities or learn more about our products on the ACTUATOR ACADEMY platform.

LINAK provides innovative actuation solutions that improve people’s quality of lifeand working environment. We are globally recognised for high quality, technicallyadvanced and innovative products.

LINAK has more than 2,000 dedicated employees and LINAK is represented in countriesall over the world through distributors and subsidiaries. We have production sitesin Denmark, the USA, China , Slovakia and Thailand - and we are continuously expanding ourmarkets.

The results LINAK has achieved through the years are based on a set of values, whichdefine what we stand for. We place great emphasis on our values and every secondyear we measure how well we live up to them.

The LINAK Group is divided into 4 segments organised as individual business units:MEDLINE & CARELINE, DESKLINE, TECHLINE and HOMELINE.