Marketing Coordinator

Vidya Packaging DBA Seaboard Folding Box; Westminster (MA); On-site; USD 55,000 - 75,000; Full time

Job summary

Vidya Packaging DBA Seaboard Folding Box seeks a Marketing Coordinator to drive B2B marketing for our specialized folding box business. You will create targeted marketing plans for the food, cosmetic, and pharmaceutical industries and support the sales team with catalogs, samples, and presentations.

You will manage trade shows, digital content, and market research while collaborating with design, safety, and sales teams to ensure accurate, compelling messages across channels.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Past experience in food, cosmetics, or medical packaging is highly preferred.
• Basic knowledge of FDA regulations, food-grade materials, or pharmaceutical packaging standards.
• Proficient with digital tools like email marketing software, social media schedulers, and basic design programs.
• Strong writing skills and ability to explain technical packaging safety rules clearly to buyers.

Responsibilities

• Create catalogs, samples, and presentations for food, cosmetic, and pharmaceutical brands, highlighting safety standards and luxury finishes.
• Plan and run packaging trade show booths, manage shipping, displays, and meetings.
• Run website and LinkedIn, share high-quality photos of retail boxes to showcase printing and design capabilities.
• Track trends in food safety regulations, cosmetic styles, and medical packaging rules; monitor competitors.
• Collaborate with structural design, safety compliance, and sales teams to keep marketing messages accurate.

Skills

Strong writing skills

Explain packaging safety rules to-buy-

Education

Bachelor’s degree in Marketing, Communications, or a related field

Tools

Email marketing software

Social media schedulers

Basic design programs

Job description

This Marketing Coordinator role drives B2B marketing and sales support for our specialized folding box business. You will create targeted marketing plans for the food, cosmetic, and pharmaceutical industries. You will manage trade shows, create product materials, and help our sales team win new clients.

Key Responsibilities

• Industry-Specific Sales Support: Create catalogs, samples, and presentations for food, cosmetic, and pharmaceutical brands. Highlight our strict safety standards, luxury finishing options, and barrier coating tech.
• Trade Show Management: Plan and run our booths at packaging trade shows. Manage shipping, display boxes, and schedules for client meetings.
• Digital & Content Marketing: Run our website and LinkedIn page. Share high-quality photos of our recent retail boxes to show off our printing and design skills.
• Market Research & Compliance: Track trends in food safety regulations, luxury cosmetic styles, and medical packaging rules. Monitor what competitors are doing.
• Team Collaboration: Work closely with our structural design, safety compliance, and sales teams to keep marketing messages accurate.

Qualifications

• Education & Experience: Bachelor’s degree in Marketing, Communications, or a related field.
• Industry Knowledge: Past experience in food, cosmetics, or medical packaging is highly preferred.
• Regulatory Awareness: Basic knowledge of FDA regulations, food-grade materials, or pharmaceutical packaging standards is a big plus.
• Technical Skills: Good with digital tools like email marketing software, social media schedulers, and basic design programs.
• Communication: Strong writing skills. Ability to explain technical packaging safety rules in simple, exciting ways for buyers.