Marketing Coordinator

Lake Nona Wave Hotel; Orlando (FL); On-site; USD 35,000 - 50,000; Full time

Job summary

Lake Nona Wave Hotel in Orlando is seeking a Marketing Assistant to support the marketing team with engaging customer service, administrative tasks, and brand strategy implementation. The ideal candidate should possess strong graphic design skills and social media marketing knowledge. Responsibilities include developing marketing initiatives, supporting digital marketing efforts, and maintaining marketing materials. This role requires flexibility with a work schedule and a passion for delivering excellent guest experiences.

Qualifications

• Proven accuracy and attention to detail.
• Exhibits flexibility and adaptability to changing needs.
• Maintain a professional and positive demeanor.
• Must be able to work a flexible schedule, including nights and weekends.

Responsibilities

• Develop and implement marketing initiatives for the hotel.
• Support digital marketing and PR activations.
• Participate in hotel events and create promotional content.
• Maintain inventory of sales support materials.

Skills

Graphic design skills

Video editing

Strong communication skills

Social media marketing knowledge

Attention to detail

Tools

Adobe

Canva

Microsoft Word

Microsoft PowerPoint

Microsoft Excel

Microsoft Outlook

Job description

Overview

About Lake Nona Wave Hotel

Celebrated as ‘the Living Room of Lake Nona,’ Wave Hotel opened in December 2021. Our luxury lifestyle hotel is at the very heart of one of the most innovative communities in the country. Infusing intuitive technology, access to unique wellness programs, and truly inspired restaurant and bar concepts, Lake Nona Wave Hotel is an unexpected destination for guests from around the World. Discover a different side to Orlando that is anything but make-believe.

About CoralTree Hospitality

Our team members are the true soul of our company. We think differently about travel, and about the ways in which we deliver on our promise to engage, delight, awaken and challenge our team members as well as our guests. We are deeply committed to the foundation of core values that mold our interactions with everyone we encounter—our guests, our clients, our team, and our communities. We create engaging, impactful environments that connect people and places, awaken the spirit, and allow team members with talent, integrity, and heart to thrive. We believe our team members are the true soul of our company. We invite you to join us on this journey.

Job Overview:

You will work in a team‑oriented environment and fully support and provide assistance to the marketing team with administrative tasks, provide engaging customer service, and assist in developing and implementing Lake Nona Wave Hotel’s brand strategy. You will also support the continuing effort to deliver distinctly different guest experiences and nurture lasting relationships with our customers.

Responsibilities

Essential Functions:

• Develop and implement property and market‑based initiatives to drive awareness of the hotel, primarily our guest rooms, restaurants and bars, and meetings and events as well as promoting the wider destination of Lake Nona.
• Works closely with all departments, in particular sales and catering on graphic design projects to support sales efforts.
• Works closely with agency partners to support digital marketing, email, print, and PR activations.
• Participates in hotel events and creates content to further promote future opportunities.
• Works with people services on recruitment and retention campaigns.
• Support the development and maintenance of internal tools, including credentials database, trackers, global contact directory, and intranets.
• Support the Sr. Marketing Manager in establishing and evaluating marketing strategy.
• Maintain inventory of sales support materials, ensuring all are current and accurate, and coordinate the creation of new materials when necessary.
• Continually seek new sources of prospective customer data and provide recommendations to sales and marketing leadership.

Qualifications

Proven accuracy and attention to detail.

Strong graphic design skills with knowledge of video editing, Adobe, and Canva.

Demonstrate excellent oral and written communication skills.

Exhibits flexibility and adaptability to the changing and evolving needs of the operation and other duties as assigned by leadership within the scope of the role.

Maintain a professional and positive demeanor.

Must be able to function as part of a team.

Proficient computer skills including but not limited to Microsoft Word, PowerPoint, Excel, and Outlook.

Must be able to work a flexible schedule including nights, weekends, and holidays.

Strong knowledge of social media marketing is required.

Basic background in digital/search marketing.

Desirable:

• Flexibility. This is a demanding business, and it requires you managing multiple priorities while meeting varying deadlines, but it’s also a lot of fun!
• Experience: previous experience passionately providing service to others and providing administrative support in a team‑oriented environment, ensuring accuracy and attention to detail.
• People Person. The best part of serving others is creating experiences for them that go beyond the expected. To succeed in this role, you must enjoy interacting with others.
• Great communicator. Providing amazing experiences requires the ability to communicate fluently in English both verbally and through excellent written communication.
• Demonstrate proven sales and customer service skills.

Working Environment/Physical Demands

The physical demands described here are representative of those that must be met by a team member to successfully perform the essential functions of this job.

• While performing the duties of this job, the team member is regularly required to walk, stand, and sit 6‑8 hours per day and may have exposure to basic office supply chemicals.
• The team member is occasionally required to climb and use balance. Additionally, they will frequently be asked to use their hands and arms to reach, carry, pull, and lift up to 25 lbs. Specific vision abilities required by this job include close vision, distance vision, and peripheral vision.
• The work environment characteristics described here are representative of those a team member encounters while performing the essential functions of this job.
• While performing the duties of this job, the team member will experience temperature fluctuations (rain, wind, heat, humidity), and moderate to high noise levels.