Marketing Coordinator

Women In Need (Win); New York (NY); On-site; USD 66,000 - 73,000; Full time

Job summary

Women In Need (Win) in New York, NY is hiring a Marketing Coordinator to amplify our mission through social media content, visual storytelling, and digital marketing initiatives.

You will create engaging social media content across platforms, manage a content calendar, monitor online communities, and track performance metrics to improve engagement. This is an ideal role for an early-career marketer with creativity, organization, and a passion for nonprofit storytelling.

Qualifications

• Bachelor's degree in marketing, Communications, Public Relations, Journalism, Graphic Design, Media, or related field, or equivalent professional experience.
• Associates degree with 2 years of related experience.
• 1–2 years of experience in Marketing, Communications, Public Relations, Journalism, Media, Graphic Design, or related field.
• Proficiency with Canva, Adobe Creative Suite, or similar design tools.
• Strong knowledge of social media platforms, digital content creation, and current marketing trends.
• Experience creating compelling visual content through graphic design and multimedia storytelling.
• Videography and video editing skills with ability to produce engaging short-form content.
• Experience creating and editing short-form video content.
• Exceptional writing, editing, and proofreading abilities.
• Experience managing organizational social media platforms.
• Strong graphic design and content creation skills.
• Passion for nonprofit storytelling, social impact, and mission-driven communications.

Responsibilities

• Create engaging social media content across platforms, including graphics, videos, reels, stories, carousels, and written posts
• Manage and maintain Win's social media content calendar, ensuring timely and mission-aligned content delivery
• Monitor and engage with Win's online communities through comments, messages, and interactions, escalating sensitive matters when appropriate
• Track, analyze, and report on social media performance metrics, providing recommendations to strengthen engagement and reach
• Capture photo and video content at agency events, programs, and community activities
• Update and maintain website content in collaboration with internal departments and communications staff
• Research emerging social media trends, content formats, and digital marketing best practices to enhance audience engagement
• Support the development of digital and print marketing materials, including graphics, campaigns, and organizational communications projects

Skills

Social media content creation

Video editing

Graphic design

Content strategy

Written communication

Project management

Storytelling

Education

Bachelor's degree in Marketing/Communications

Associate degree with 2 years related experience

Equivalent professional experience

Tools

Canva

Adobe Creative Suite

Job description

• Pay or shift range: $66,000 USD to $73,000 USD
  The estimated range is the budgeted amount for this position. Final offers are based on various factors, including skill set, experience, location, qualifications and other job-related reasons.


• Administrative


• Full-Time


• Requisition #: MARKE001394

Description

Help Tell Win's Story and Advance Our Mission

New York, NY
$66,000 - $73,000

THE ROLE

At Win, every story matters. As the largest provider of family shelter and supportive housing in New York City, we are seeking a creative and passionate Marketing Coordinator to help amplify our mission, engage our communities, and showcase the impact of our work. The Marketing Coordinator will play a key role in shaping Win's digital presence through compelling social media content, engaging visual storytelling, and digital marketing initiatives.

This is an ideal opportunity for an early-career marketing professional who is highly creative, organized, and eager to use their skills to drive meaningful change.

WHAT YOU WILL DO

• Create engaging social media content across platforms, including graphics, videos, reels, stories, carousels, and written posts


• Manage and maintain Win's social media content calendar, ensuring timely and mission-aligned content delivery


• Monitor and engage with Win's online communities through comments, messages, and interactions, escalating sensitive matters when appropriate


• Track, analyze, and report on social media performance metrics, providing recommendations to strengthen engagement and reach


• Capture photo and video content at agency events, programs, and community activities


• Update and maintain website content in collaboration with internal departments and communications staff


• Research emerging social media trends, content formats, and digital marketing best practices to enhance audience engagement


• Support the development of digital and print marketing materials, including graphics, campaigns, and organizational communications projects

WHO YOU WILL BE

• You will hold a bachelor's degree in marketing, Communications, Public Relations, Journalism, Graphic Design, Media, or a related field, or possess equivalent professional experience

OR

• Associates degree with 2 years of related experience


• 1-2 years of experience in Marketing, Communications, Public Relations, Journalism, Media, Graphic Design, or a related field


• Proficiency with Canva, Adobe Creative Suite, or similar design tools


• You will demonstrate strong knowledge of social media platforms, digital content creation, and current marketing trends


• You will bring experience creating compelling visual content through graphic design and multimedia storytelling


• You will possess videography and video editing skills with the ability to produce engaging short-form content


• Experience creating and editing short-form video content


• You will demonstrate exceptional writing, editing, and proofreading abilities


• Experience managing organizational social media platforms


• Strong graphic design and content creation skills


• You will bring a passion for nonprofit storytelling, social impact, and mission-driven communications

Qualifications

Education

Required

Associates or better.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.