Marketing Coordinator

Women In Need, Inc. (Win); New York (NY); On-site; USD 66,000 - 73,000; Full time

Job summary

Women In Need, Inc. (Win) invites a creative Marketing Coordinator to enhance our digital presence and amplify our mission in New York City. You will craft engaging social content, manage calendars, and help tell stories that demonstrate impact across communities.

The role suits an early-career marketing professional who is organized, creative, and eager to drive social change through compelling multimedia storytelling and coordinated marketing initiatives.

Qualifications

• Bachelor’s degree or equivalent experience in marketing or related field.
• Experience with Canva or Adobe Creative Suite.
• Strong knowledge of social media platforms and trends.
• Ability to create visual content and multimedia storytelling.
• Experience with videography and video editing.
• Excellent writing, editing and proofreading skills.

Responsibilities

• Create engaging social media content across platforms (graphics, videos, reels, stories, carousels, posts).
• Manage Win's social media content calendar and ensure timely delivery.
• Monitor and engage with online communities, escalate sensitive matters when needed.
• Track, analyze, and report social media performance; propose improvements.
• Capture photo/video content at events and programs.
• Update and maintain website content with internal teams.
• Research trends and best practices to boost engagement.
• Assist in developing digital and print marketing materials.

Skills

Social media management

Canva

Adobe Creative Suite

Graphic design

Video creation/editing

Written communication

Nonprofit storytelling

Content scheduling

Analytics/reporting

Education

Bachelor’s degree in Marketing/Communications/PR/Journalism/Graphic Design

Associates degree + 2 years related experience

Job description

Help Tell Win's Story and Advance Our Mission

New York, NY

$66,000 - $73,000

At Win, every story matters. As the largest provider of family shelter and supportive housing in New York City, we are seeking a creative and passionate Marketing Coordinator to help amplify our mission, engage our communities, and showcase the impact of our work.

About the Role

The Marketing Coordinator will play a key role in shaping Win's digital presence through compelling social media content, engaging visual storytelling, and digital marketing initiatives. This is an ideal opportunity for an early-career marketing professional who is highly creative, organized, and eager to use their skills to drive meaningful change.

What You Will Do

• Create engaging social media content across platforms, including graphics, videos, reels, stories, carousels, and written posts
• Manage and maintain Win's social media content calendar, ensuring timely and mission-aligned content delivery
• Monitor and engage with Win's online communities through comments, messages, and interactions, escalating sensitive matters when appropriate
• Track, analyze, and report on social media performance metrics, providing recommendations to strengthen engagement and reach
• Capture photo and video content at agency events, programs, and community activities
• Update and maintain website content in collaboration with internal departments and communications staff
• Research emerging social media trends, content formats, and digital marketing best practices to enhance audience engagement
• Support the development of digital and print marketing materials, including graphics, campaigns, and organizational communications projects

Who You Will Be

• You will hold a bachelor’s degree in marketing, Communications, Public Relations, Journalism, Graphic Design, Media, or a related field, or possess equivalent professional experience

OR

• Associates degree with 2 years of related experience

Required Skills

• 1-2 years of experience in Marketing, Communications, Public Relations, Journalism, Media, Graphic Design, or a related field
• Proficiency with Canva, Adobe Creative Suite, or similar design tools
• You will demonstrate strong knowledge of social media platforms, digital content creation, and current marketing trends
• You will bring experience creating compelling visual content through graphic design and multimedia storytelling
• You will possess videography and video editing skills with the ability to produce engaging short-form content
• Experience creating and editing short-form video content
• You will demonstrate exceptional writing, editing, and proofreading abilities
• Experience managing organizational social media platforms
• Strong graphic design and content creation skills
• You will bring a passion for nonprofit storytelling, social impact, and mission-driven communications