Marketing Coordinator

Keystone Custom Homes; Lancaster (Lancaster County); On-site; USD 42,000 - 60,000; Full time

Job summary

Keystone Custom Homes is seeking a Marketing Coordinator to support day-to-day operations, update website content, manage visuals, and assist with copywriting and campaigns across channels. The role offers hands-on experience in a fast-paced, collaborative environment across multiple communities.

You will work with Canva for materials, perform MLS audits, and contribute to social media, email campaigns, and digital content.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field (or equivalent experience).
• Strong written communication with attention to detail.
• Familiarity with Canva and content creation tools.
• Basic understanding of social media platforms and current trends.
• Comfortable with light video filming/editing.
• Proficient with Microsoft Office Suite (Excel, Word, Outlook).
• Familiarity with Hubspot.
• Highly organized with ability to manage multiple projects and deadlines.
• Self-starter with a positive attitude and willingness to learn.
• Reliable transportation for travel to model homes and community sites.

Responsibilities

• Order, update, and maintain signage across all communities.
• Design and produce marketing materials using Canva.
• Assist with website maintenance and MLS listings, ensuring content remains up to date.
• Support content distribution across social media, email, and digital platforms.
• Provide general marketing support across campaigns, events, and internal projects.
• Work with AI tools to refine processes and daily tasks.
• Contribute to brainstorming, reporting, and continuous improvement of marketing processes.
• Other tasks as assigned

Skills

Strong written communication

Highly organized

Self-starter

Social media familiarity

Video filming/editing

Content creation

Microsoft Office

Education

Bachelor's degree in Marketing/Communications

Tools

Canva

Hubspot

Microsoft Office

Job description

Position Overview

The

Position Overview

The Marketing Coordinator at Keystone Custom Homes assists the Marketing Team with a variety of tasks, including supporting daily team operations, event preparation, and content creation. Responsibilities include updating website information, visual asset maintenance, contributing to copywriting, MLS audits, and other duties as assigned. This position offers valuable, hands-on experience in a fast-paced and collaborative work environment.

Key Responsibilities

• Order, update, and maintain signage across all communities
• Design and produce marketing materials including graphics, print collateral, and promotional assets using relevant design tools (Canva)
• Assist with website maintenance and MLS listings, ensuring listings, photos, and content remain accurate and up to date
• Support the creation and distribution of content across social media, email, and digital platforms, adapting to current trends and brand standards
• Provide general marketing support a cross campaigns, events, and internal projects as needs evolve
• Work with AI tools to refine processes and daily tasks
• Contribute to brainstorming, reporting, and continuous improvement of marketing processes and materials
• Other tasks as assigned

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
• Strong written communication skills with attention to detail
• Familiarity with Canva and content creation tools
• Basic understanding of social media platforms and current trends
• Comfortable with light video filming and editing
• Proficient in Microsoft Office Suite (Excel, Word, Outlook)
• Familiarity with Hubspot
• Highly organized with the ability to manage multiple projects and deadlines
• A self-starter with a positive attitude and willingness to learn
• Reliable transportation for travel to model homes and community sites