Marketing & Communications Strategist - Higher Education

University of South Florida; Tampa (FL); Vor Ort; USD 55.000 - 75.000; Vollzeit

Zusammenfassung

University of South Florida's Muma College of Business is seeking a Marketing Content Specialist to develop and coordinate marketing materials for programs, events, and services across campus and state. The role emphasizes creating engaging social media campaigns using organic and paid strategies, managing vendors, and evaluating impact to expand USF entrepreneurship programs nationwide.

Candidates should have a bachelor’s degree in a related field and at least two years of experience, with

Qualifikationen

• Bachelor’s degree in communication, marketing, public relations, digital media, or related field, with two years of experience; or a master’s degree in listed fields.
• Fluent written and verbal communication; proficient with social media, Adobe Creative Cloud, project management, email marketing, internal communications, and photography/videography.

Aufgaben

• Develop and coordinate content for marketing materials that promote, publicize, and provide information about programs, events, services, etc., for the Center to audiences throughout the university, region and state.
• Develop and execute cross-media integrated marketing campaigns for educational programs, events, pitch competitions, advisory board meetings and other activities.
• Plan, create and evaluate innovative social media campaigns using organic and paid strategies to increase interest and engagement in USF entrepreneurship programs and expand USF’s reach nationally.
• Oversee production of materials and select vendors as needed.
• Perform other duties as assigned within the scope of the position to support department mission and goals.

Kenntnisse

Social media marketing

Content creation

Communication skills

Digital media

Photography and videography

Ausbildung

Bachelor's degree in related field

Master's degree in listed fields

Tools

Adobe Creative Cloud

Project management tools

Email marketing tools

Social media management platforms

Jobbeschreibung

University of South Florida's Muma College of Business is seeking a Marketing Content Specialist to develop and coordinate marketing materials for programs, events, and services across campus and state. The role emphasizes creating engaging social media campaigns using organic and paid strategies, managing vendors, and evaluating impact to expand USF entrepreneurship programs nationwide.

Candidates should have a bachelor’s degree in a related field and at least two years of experience, with