Marketing & Communications Manager

Magnifyfl; Town of Florida (NY); On-site; USD 60,000 - 80,000; Full time

Job summary

Magnifyfl in the Town of Florida is seeking a Marketing Manager to lead the marketing function, focusing on community engagement and digital communications. This role involves managing impactful campaigns and enhancing the visibility of programs for individuals with disabilities.

The ideal candidate will have a Bachelor's degree in Marketing or Communications, with at least five years of relevant experience. Join a collaborative team that is passionate about making a difference in the community.

Qualifications

• Five or more years of marketing and communications experience.
• Experience managing digital marketing campaigns and content strategies.
• Strong writing, storytelling, and content creation skills.

Responsibilities

• Lead organization-wide marketing and communications initiatives.
• Develop and execute integrated marketing campaigns.
• Manage website, social media, email marketing, and digital communications.

Skills

Creativity

Project management

Content creation

Digital marketing

SEO

Education

Bachelor's degree in Marketing or related field

Tools

Google Ads

Google Analytics

CRM systems (Salesforce)

Job description

Overview

Magnify of Central Florida provides residential services, employment opportunities, life-skills development, youth transition programming, and community support for individuals with intellectual and developmental disabilities. Our team is united by a shared commitment to helping every individual discover, develop, and share their unique gifts.

Why You\'ll Love This Role

Make a Meaningful Impact

Your work will directly support individuals with disabilities and the families who love them. Every campaign, story, event, and communication helps advance a mission that changes lives.

Own the Marketing Function

You\'ll have the opportunity to influence strategy, brand development, content, digital communications, fundraising campaigns, events, and community engagement across the entire organization.

Work Across Multiple Initiatives

No two days are the same. You\'ll support residential services, employment programs, life skills training, youth transition services, fundraising events, donor engagement, and organizational growth initiatives.

Be Part of a Forward-Thinking Organization

We\'re embracing emerging technologies, including AI-powered search, Generative Engine Optimization (GEO), and Answer Engine Optimization (AEO), and we\'re looking for someone excited to help lead that evolution.

What You\'ll Do

• Lead organization-wide marketing and communications initiatives
• Develop and execute integrated marketing campaigns
• Manage website, social media, email marketing, and digital communications
• Create compelling stories, videos, graphics, and content that inspire engagement
• Support fundraising campaigns, donor communications, and special events
• Serve as project manager for our signature Harvest Ball event
• Build community awareness and strengthen brand recognition
• Analyze campaign performance and make data-driven recommendations
• Collaborate with leadership and program teams to ensure consistent messaging
• Develop strategies that increase visibility across traditional and AI-powered search platforms

What\'s Required

What We\'re Looking For

We\'re seeking someone who combines creativity with strategy and can move comfortably between big-picture planning and hands-on execution. Successful candidates will typically have:

• Bachelor\'s degree in Marketing, Communications, Public Relations, or a related field
• Five or more years of marketing and communications experience
• Experience managing digital marketing campaigns and content strategies
• Strong writing, storytelling, and content creation skills
• Experience with social media management, email marketing, and website content management
• Knowledge of SEO, digital advertising, analytics, and performance reporting
• Excellent project management and organizational skills
• A collaborative mindset and passion for mission-driven work
• Nonprofit experience is helpful but not required.

Preferred Experience

• Fundraising and donor communications
• Event marketing and promotion
• Google Ads and Google Analytics
• Marketing automation platforms
• CRM systems such as Salesforce
• Graphic design and multimedia production
• Accessibility and inclusive communication practices

About Magnify

Magnify of Central Florida provides residential services, employment opportunities, life-skills development, youth transition programming, and community support for individuals with intellectual and developmental disabilities. Our team is united by a shared commitment to helping every individual discover, develop, and share their unique gifts.

Join Our Team

If you\'re looking for a career where your creativity, strategy, and communication skills can make a lasting difference, we\'d love to hear from you. Apply today and help us magnify the God-given gifts of people with disabilities.