Marketing Communications Manager

Saras Micro Devices; Chandler (AZ); Híbrido; USD 90.000 - 130.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive salary and equity

High-visibility role

Opportunity to shape marcom function

Descripción de la vacante

SarasMicroDevices in Chandler, AZ (hybrid) seeks a Marketing Communications Manager to own the company’s external voice. You’ll craft technical messaging, develop content, manage website updates, social media and events to drive demand among design engineers and technical buyers.

You will partner with product management, applications engineering and sales to translate complex semiconductor products into clear, compelling campaigns and collateral that support launches and grow brand awareness.

Formación

• Bachelor's degree in Marketing/Communications or related field.
• 5+ years marketing communications in semiconductors or related technical B2B industry (test & measurement, electronic components, embedded systems).
• Strong writing/editing skills; able to synthesize complex technical information for multiple audiences.

Responsabilidades

• Develop and execute an integrated marketing communications plan across platforms.
• Create and reuse compelling key messages and content for blogs, websites, newsletters, and videos.
• Ensure editorial quality copywriting on brand and messaging for audiences at multiple knowledge levels.
• Own creation and maintenance of technical marketing collateral with product management and apps engineering.
• Develop sales enablement materials with PM and applications engineering: briefs, presentations, FAQs.
• Lead go-to-market product launch campaigns and messaging differentiation.
• Manage PR processes, press releases, media/analyst relationships, and events.

Conocimientos

Strong writing

Project management

PR experience

Technical communication

Educación

Bachelor's degree in Marketing

Bachelor's degree in Communications

Electrical Engineering background

Descripción del empleo

Location:ChandlerAZ(preferred)orSantaClaraCAorhybrid

Reportsto:VicePresidentofProductManagementandMarketing

AbouttheRole

SarasMicroDevicesisaventure-backedsemiconductorstartup.Wearedevelopinghigh-performancecomputing(HPC),package-integrated,powerdeliverysolutionsforartificialintelligence(AI)andadvancednetworkingdevices.We'relookingforaMarketingCommunicationsManagertoownthecompany'sexternalvoice—deliveringhighimpactcontentthatsupportsthebusinessinachievingitscorporateobjectivesandhelpdrivecustomersuccess.Yourresponsibilitieswillincludetechnicalmessagingandcommunications,technicalcopywriting,content/collateralcreation,websiteplanningandcontentmanagement,socialmedia,andevents.Keyobjectiveswillbetobuildbrandawareness,reputationandtrusttodrivedemandforourproductsamongdesignengineersandtechnicalbuyersacrossourtargetcustomersandmarkets.Thisisahighlycross-functionalrole,partneringcloselywithproductmanagement,applicationsengineering,andsalestotranslatedeeptechnicalproductsintoclear,compellingcontentandcampaigns.

KeyResponsibilities

Developandexecuteanintegratedmarketingcommunicationsplanthatsupportsbusinessprioritiesacrosscommunicationplatforms.

• Develop,createandre-usecompellingkeymessagesandcontentforallplatformsincludingblogarticles,websitecontent/updates,newsletter/directmailingprograms,explanation/technologyvideos,infographics,etc
• Ensureeditorialqualitycopywritingthat’sonbrandandmessaging,ensuringconciseandeasytounderstandtechnicaltopicssuitableforaudiencesatmultiplelevelsofknowledgeandexperience
• Owncreationandmaintenanceoftechnicalmarketingcollateralinpartnershipwithproductmanagementandapplicationsengineering;,applicationnotes,whitepapers,selectorguides,andtechnicalbriefs
• Developsalesenablementmaterialsincollaborationwithproductmarketingandapplicationsengineering:productbriefs,presentations,battlecards,andFAQs
• Driveapprovalloopprocesses

ProductLaunches

• Leadgo-to-marketproductlaunchcampaignsfornewproductsandproductfamilies,coordinatingtimingacrossproductmarketing/management,engineering,andbusinessdevelopment
• Developlaunchmessagingandpositioningthatdifferentiatesagainstcompetitiveparts

PR&IndustryPresence

• ManagerelationshipswithPRagencies,includingpressreleases,mediaoutreach,andanalystbriefings
• Manageevents,conferenceattendanceandtradeshowpresence—boothmaterials,demos,speakingsubmissions,pressinteractions
• Trackandreportonmediacoverage,shareofvoice,andindustryvisibilityrelativetocompetitors

Digital&DemandGeneration

• Developandmanagecontentstrategyforwebsiteandsocialplatforms,ensuringaccurateproductpositioningandtechnicalcredibility
• Managedemandgencampaigns,webinars,andcontentsyndicationtogenerateandnurturedesign-inleads
• Ownorcollaborateonthecompany’ssocialmediapresencetosupportbuildingbrandrecognition,productpromotionandnurturethecustomerjourney
• Setmarketingperformancemetrics(webtraffic,contentdownloads,leadquality),trackandreportoneffectiveness

Qualifications:

Required

• Bachelor'sdegreeinMarketing,Communications,ElectricalEngineering,orrelatedfield
• 5+yearsofmarketingcommunicationsexperienceinsemiconductorsorarelatedtechnicalB2Bindustry(test&measurement,electroniccomponents,embeddedsystems)
• Strongwriting,editing,andstorytellingskillswithademonstratedabilitytosynthesizecomplextechnicalinformationintoclear,engagingcontent,adaptedformultipleaudiencesandchannels
• Provenprojectmanagementskillswiththeabilitytoexecutemultipleinitiativessimultaneously.
• ExperiencewithPRprocesses,pressreleases,andmedia/analystrelationships
• Comfortableworkingdirectlywithengineerstoextractandvalidatetechnicalcontent

Preferred

• Familiaritywithpowerelectronicsoranalog/powersemiconductorconcepts(efficiency,thermal,switchingtopologies)sufficienttowritecrediblyforanengineeringaudience
• Priorexperienceatanearly-stageorscalingsemiconductorcompany
• Tradeshow/conferenceprogrammanagementexperiencespecifictothesemiconductorandelectronicsindustries

WhatWeOffer

• Competitivesalaryandequity
• High-visibilityrolewithdirectinfluenceoncompanynarrativeandmarketpresence
• Opportunitytobuildandshapethemarcomfunction