Marketing Cloud Engagement+ Journeys Architect

E Mortgage Capital, Inc. NMLS# 1416824; Santa Ana (CA); On-site; USD 95,000 - 120,000; Full time

Job summary

E Mortgage Capital, Inc. in Santa Ana is seeking a skilled Marketing Cloud Engagement Plus Specialist to own the build, execution, and optimization of our email and cross‑channel programs, from journey architecture to hands‑on automation setup.

You will design multi‑step journeys, manage AMPscript and dynamic content, handle MCE Plus features, and build dashboards to monitor open rates, CTR, conversions, and revenue attribution.

Qualifications

• Experience with Salesforce Marketing Cloud Engagement+ required.
• 3–5 years of hands-on Marketing Cloud experience.
• Strong SQL for data extensions and segmentation.
• Certification in Salesforce Marketing Cloud Email Specialist or Consultant is a plus.

Responsibilities

• Design, build, and manage multi-step journeys in Journey Builder.
• Develop and maintain automation workflows using Automation Studio (SQL, imports, file transfers).
• Write AMPscript and dynamic content rules for personalized messaging at scale.
• Configure and manage MCE Plus features including sending, IP warm-up, and deliverability monitoring.
• Handle platform administration tasks — data extensions, user management, sender authentication, and account health.
• Build and maintain reports and dashboards to track campaign KPIs: open rates, CTR, conversions, unsubscribes, and revenue attribution.
• Conduct A/B tests and translate results into actionable optimizations.
• Partner with data and analytics teams to ensure clean, reliable subscriber data flows into MCE.

Skills

Analytical mindset

Data-driven decision making

Cross-functional collaboration

Problem solving

Tools

Journey Builder

Automation Studio

Email Studio

Content Builder

AMPscript

SSJS

SQL

Deliverability best practices

Job description

E Mortgage Capital, Inc. in Santa Ana is seeking a skilled Marketing Cloud Engagement Plus Specialist to own the build, execution, and optimization of our email and cross‑channel programs, from journey architecture to hands‑on automation setup.

You will design multi‑step journeys, manage AMPscript and dynamic content, handle MCE Plus features, and build dashboards to monitor open rates, CTR, conversions, and revenue attribution.