Marketing Campaigns & Content Strategist

Alliant Energy Corporation; Cedar Rapids (IA); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Health benefits

Tuition reimbursement

Paid time off

Job summary

Alliant Energy seeks a Marketing Consultant I to craft engaging content across advertising, email, website and social media. You will support strategy, partner with cross-functional teams, and drive audience-focused campaigns from concept to execution.

The role emphasizes data-driven decision making, deadline-driven delivery, and collaboration to advance Alliant Energy’s mission of serving customers and strengthening communities. Cedar Rapids, IA-based role.

Qualifications

• Bachelor's degree in communications, marketing, journalism or related field required.
• 3 years in related technical and/or professional experience preferred.
• Strong written/verbal communication and collaborative skills.

Responsibilities

• Develops and brings to life ideas for creative marketing campaigns.
• Assists in marketing activities with expertise in content development, advertising, and event planning.
• Collaborates across teams to coordinate brand awareness and marketing efforts.

Skills

Audience Analysis

Brand Strategy

Content Creation

Customer Experience Management

Data Analysis

Digital Marketing

Marketing Campaigns

Product Marketing

Marketing Automation

Market Messaging

Education

Bachelor's degree in Communications, Marketing, Journalism or related area

Job description

Alliant Energy seeks a Marketing Consultant I to craft engaging content across advertising, email, website and social media. You will support strategy, partner with cross-functional teams, and drive audience-focused campaigns from concept to execution.

The role emphasizes data-driven decision making, deadline-driven delivery, and collaboration to advance Alliant Energy’s mission of serving customers and strengthening communities. Cedar Rapids, IA-based role.