Marketing Campaign Manager

TechDigital Group; Burlington (MA); On-site; USD 80,000 - 100,000; Full time

Job summary

A technology company is seeking an experienced Field Marketing Manager to support Health & Life Sciences marketing campaigns during a maternity leave coverage. This contractual role focuses on executing campaigns, managing logistics, and collaborating cross-functionally. The ideal candidate has 3-5 years in field marketing, particularly in B2B technology within healthcare or life sciences. Strong project management and communication skills are essential, with a data-driven mindset preferred.

Qualifications

• 3-5 years of experience in field marketing or demand generation.
• Experience in B2B technology marketing, especially in healthcare/life sciences.

Responsibilities

• Execute field marketing campaigns for Health & Life Sciences.
• Coordinate campaign logistics and manage third party activations.
• Track campaign performance and provide regular reporting.
• Maintain campaign calendars and assist with budget tracking.
• Contribute to HLS campaign strategy discussions.

Skills

Project management

Organizational skills

Communication

Data analysis

Collaboration

Job description

Role Summary

We are seeking an experienced Field Marketing Manager to join our team on a contract basis to support Health & Life Sciences (HLS) marketing campaigns during a maternity leave coverage period. This role will report directly to the Field Marketing Senior Lead, who will be overseeing both Financial Services and HLS campaigns, providing critical support to maintain operations and campaign execution in the HLS vertical.

Campaign Management & Execution

• Execute field marketing campaigns for Health & Life Sciences vertical
• Coordinate campaign logistics, timelines, and deliverables
• Manage third party activations
• Track campaign performance and provide regular reporting
• Create quarterly media briefs based on current goals and priorities

Cross-functional Collaboration

• Collaborate with field marketers, partners, sales programs, and AR teams
• Coordinate with product marketing for HLS-specific messaging

Operational Support

• Maintain campaign calendars, decks and project timelines
• Assist with budget tracking
• Help project manage marketing programs

Strategic Support

• Contribute to HLS campaign strategy discussions
• Support measurement and optimization initiatives
• Assist with campaign post-mortems and learnings documentation

Required Qualifications

• Experience & Background
• 3-5 years of field marketing or demand generation experience
• Experience in B2B technology marketing, preferably in healthcare/life sciences

Skills & Competencies

• Strong project management and organizational skills
• Excellent communication and cross-functional collaboration abilities
• Data-driven mindset with experience in campaign analytics
• Ability to work independently while supporting a distributed team
• Experience with CRM systems and marketing technology stack

Preferred Qualifications

• Salesforce ecosystem experience
• Experience working in fast‑paced, high‑growth technology environments