Marketing Campaign Lead

KLDiscovery, Inc.; McLean (VA); On-site; USD 65,000 - 75,000; Full time

Benefits offered by this job

Wellness programs

Inclusive benefits

Competitive total compensation

Job summary

KLDiscovery, Inc. is seeking a creative marketing campaign lead to join our growing team in McLean, VA.

You will coordinate campaigns and events spanning digital and live channels, delivering measurable results and collaborating with sales to drive demand. Ideal candidates bring a Bachelor's in Marketing or related field and 3–5 years of experience, with a passion for technology, data-driven decision making, and strong project management skills.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Three to five years of marketing experience, including internships, campaign support, or event coordination.
• Interest or experience in the technology or software industry preferred.
• Exposure to digital marketing campaigns and/or event planning/coordination preferred.
• Well-rounded marketing interests including lead generation, marketing communications, content marketing, digital marketing, programs, or events.
• Strong organizational and project management instincts.

Responsibilities

• Support cross-functional marketing teams in managing campaign and event timelines, deliverables, budgets, and project objectives.
• Help plan, coordinate, and execute integrated marketing campaigns across digital and event channels, including webinars and field/regional events.
• Coordinate event logistics including venue, vendors, registration tracking, booth/collateral coordination, on-site support, and post-event follow-up.
• Assist in analyzing campaign and event performance across activation channels and surface recommendations to optimize results.
• Support development of marketing content, including emails, social media content, and event promotional materials.
• Partner with sales to collect feedback, activate, and report on campaign/event effectiveness.
• Monitor KPIs across campaigns and events and contribute insights to improve ROI.
• Identify opportunities to streamline marketing analysis, activation, and event-planning processes.
• Stay current on digital and event marketing trends, technologies, and best practices.

Skills

Project management

Campaign coordination

Cross-functional collaboration

Strong communication

Analytics

Attention to detail

Digital marketing

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Salesforce

HubSpot

Google Ads

Cvent

ON24

Zoom Events

Job description

KLDiscovery is seeking a creative and detail-oriented marketing campaign lead to join our growing marketing team. In this role, you will support the coordination, execution, and analysis of integrated marketing campaigns and events designed to drive engagement, generate demand, and accelerate business growth as part of our broader demand generation strategy.

You will play a hands-on, generalist role supporting multi-channel marketing initiatives; spanning digital campaigns, lead nurturing, sales activation, and event marketing (webinars, trade shows, conferences, and field events). The ideal candidate is an organized, eager marketer with strong project management instincts, a collaborative mindset, and an interest in learning how integrated campaigns and events work together to deliver measurable business results.

What You'll Do:

• Support cross-functional marketing teams in managing campaign and event timelines, deliverables, budgets, and project objectives.
• Help plan, coordinate, and execute integrated marketing campaigns across digital and event channels, including webinars, sponsored events, and field/regional events.
• Coordinate event logistics when needed, including venue and vendor communication, registration tracking, booth/collateral coordination, on-site support, and post-event follow-up and reporting.
• Assist in analyzing campaign and event performance across activation channels, helping surface recommendations to optimize results.
• Support the development of marketing content, including email campaigns, social media content, and event promotional materials.
• Partner with the sales organization to collect feedback, support their activation, and help report on campaign and event effectiveness.
• Help monitor key performance indicators (KPIs) across campaigns and events, contributing insights to improve outcomes and ROI.
• Identify opportunities to streamline and improve marketing analysis, activation, and event-planning processes.
• Stay current on digital marketing and event marketing trends, technologies, and best practices to drive innovation and continuous improvement.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Three to Five years of marketing experience, including internships, campaign support, or event coordination experience.
• Interest or experience in the technology or software industry preferred.
• Exposure to digital marketing campaigns and/or event planning/coordination preferred.
• Well-rounded marketing interests that may include lead generation, marketing communications, content marketing, digital marketing, programs, or events.
• Strong organizational and project management instincts.
• Good time management skills and the ability to prioritize effectively in a fast-paced environment.
• Solid analytical and problem-solving skills with strong attention to detail.
• Demonstrated ability to follow through on tasks and drive results.
• Excellent verbal and written communication skills.
• Familiarity with common AI tools and their role in marketing is a plus.
• Familiarity with marketing/CRM/event platforms such as Salesforce, Hubspot, Google Ads, or event/webinar platforms (e.g., Cvent, ON24, Zoom Events) is a plus.

At KLD we invest in employees and their families by placing their wellbeing first. We offer competitive total compensation that includes base pay, bonus potential, inclusive benefits, wellness programs, and perks. We use market and industry data to inform pay decisions while considering geography and labor markets, individual experience, and business needs. Individual compensation will vary, although a reasonable estimate of the current annualized base pay range for this position is $65000 to $75,000.

KLDiscovery is an Equal Opportunity Employer, and we do not discriminate on the basis of race, color, religion, ancestry, sex, gender identity, gender expression, sexual orientation, marital or family status, pregnancy, age, veteran status, genetic information, or any other characteristic protected by appliable law. The decisions made during the hiring process are based solely on qualifications, experience, and needs of the business.