Marketing Campaign Lead

KLDiscovery, Inc.; Eden Prairie (MN); On-site; USD 65,000 - 75,000; Full time

Job summary

KLDiscovery is seeking a creative and detail-oriented Marketing Campaign Lead to support the planning, execution, and analysis of integrated campaigns and events that drive engagement and demand. You will manage multi-channel initiatives, assist with content, and collaborate with sales to report on ROI.

The role emphasizes project management, cross-functional collaboration, and a hands-on approach to optimize performance across digital and live events.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field is required.
• Three to five years of marketing experience, including internships, campaign support, or event coordination.
• Interest or experience in the technology or software industry is preferred.
• Exposure to digital marketing campaigns and/or event planning/coordination is preferred.
• Solid analytical and problem-solving skills with strong attention to detail.

Responsibilities

• Support cross-functional marketing teams in managing campaign and event timelines, deliverables, budgets, and project objectives.
• Plan, coordinate, and execute integrated marketing campaigns across digital and event channels, including webinars and events.
• Coordinate event logistics including venue, registration tracking, booth coordination, on-site support, and post-event reporting.
• Analyze campaign and event performance and surface recommendations to optimize results.
• Develop marketing content such as emails, social media content, and event promotional materials.
• Partner with sales to collect feedback and report on campaign/event effectiveness.
• Monitor KPIs and provide insights to improve outcomes and ROI.
• Identify opportunities to streamline marketing analytics and event-planning processes.
• Stay current on digital and event marketing trends and tools to drive innovation.

Skills

Campaign coordination

Project management

Communication

Analytical thinking

Attention to detail

Prioritization

Team collaboration

Tech adaptability

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

Salesforce

HubSpot

Google Ads

Cvent

ON24

Zoom Events

Job description

KLDiscovery is seeking a creative and detail-oriented marketing campaign lead to join our growing marketing team. In this role, you will support the coordination, execution, and analysis of integrated marketing campaigns and events designed to drive engagement, generate demand, and accelerate business growth as part of our broader demand generation strategy.

You will play a hands-on, generalist role supporting multi-channel marketing initiatives; spanning digital campaigns, lead nurturing, sales activation, and event marketing (webinars, trade shows, conferences, and field events). The ideal candidate is an organized, eager marketer with strong project management instincts, a collaborative mindset, and an interest in learning how integrated campaigns and events work together to deliver measurable business results.

What You'll Do:

• Support cross-functional marketing teams in managing campaign and event timelines, deliverables, budgets, and project objectives.
• Help plan, coordinate, and execute integrated marketing campaigns across digital and event channels, including webinars, sponsored events, and field/regional events.
• Coordinate event logistics when needed, including venue and vendor communication, registration tracking, booth/collateral coordination, on-site support, and post-event follow-up and reporting.
• Assist in analyzing campaign and event performance across activation channels, helping surface recommendations to optimize results.
• Support the development of marketing content, including email campaigns, social media content, and event promotional materials.
• Partner with the sales organization to collect feedback, support their activation, and help report on campaign and event effectiveness.
• Help monitor key performance indicators (KPIs) across campaigns and events, contributing insights to improve outcomes and ROI.
• Identify opportunities to streamline and improve marketing analysis, activation, and event-planning processes.
• Stay current on digital marketing and event marketing trends, technologies, and best practices to drive innovation and continuous improvement.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Three to Five years of marketing experience, including internships, campaign support, or event coordination experience.
• Interest or experience in the technology or software industry preferred.
• Exposure to digital marketing campaigns and/or event planning/coordination preferred.
• Well-rounded marketing interests that may include lead generation, marketing communications, content marketing, digital marketing, programs, or events.
• Strong organizational and project management instincts.
• Good time management skills and the ability to prioritize effectively in a fast-paced environment.
• Solid analytical and problem-solving skills with strong attention to detail.
• Demonstrated ability to follow through on tasks and drive results.
• Excellent verbal and written communication skills.
• Familiarity with common AI tools and their role in marketing is a plus.
• Familiarity with marketing/CRM/event platforms such as Salesforce, Hubspot, Google Ads, or event/webinar platforms (e.g., Cvent, ON24, Zoom Events) is a plus.

At KLD we invest in employees and their families by placing their wellbeing first. We offer competitive total compensation that includes base pay, bonus potential, inclusive benefits, wellness programs, and perks. We use market and industry data to inform pay decisions while considering geography and labor markets, individual experience, and business needs. Individual compensation will vary, although a reasonable estimate of the current annualized base pay range for this position is $65000 to $75,000.

KLDiscovery is an Equal Opportunity Employer, and we do not discriminate on the basis of race, color, religion, ancestry, sex, gender identity, gender expression, sexual orientation, marital or family status, pregnancy, age, veteran status, genetic information, or any other characteristic protected by appliable law. The decisions made during the hiring process are based solely on qualifications, experience, and needs of the business.