Marketing Campaign Architect — End-to-End & Partnerships

Tata Consultancy Services Limited; Abilene (TX); On-site; USD 90,000 - 100,000; Full time

Benefits offered by this job

Discretionary annual incentive

Medical coverage (Health)

Dental & Vision

Parental & family leaves

Identity theft protection

Certification & training reimbursement

Vacation & holidays

401K plan

Job summary

Tata Consultancy Services is seeking a Functional Manager Marketing to lead campaign design and execution. You will partner with Microsoft PMs to translate objectives into Iris configurations, manage approvals, surfaces, and targeting, and ensure campaigns meet best practices for scalability and delivery.

The role requires strong program management skills, attention to detail, and the ability to handle multiple campaigns with fixed deadlines in a fast-moving environment in Abilene, TX.

Qualifications

• Experience designing and executing campaigns and managing stakeholders in a technical/program management context.
• Strong end-to-end understanding of campaign lifecycles from build to publish.
• Ability to translate high-level requirements into precise configurations.

Responsibilities

• Campaign design and execution.
• Partner with Microsoft PMs to define objectives, audience strategy, surfaces and success metrics.
• Translate PM requirements into Iris configurations including setup, approvals, targeting and experimentation.
• Ensure campaigns are technically sound, scalable, and aligned with Iris best practices.

Skills

Campaign creation

Stakeholder management

Partner management

Campaign governance

Communication

Documentation

Tools

Iris

Job description

Tata Consultancy Services is seeking a Functional Manager Marketing to lead campaign design and execution. You will partner with Microsoft PMs to translate objectives into Iris configurations, manage approvals, surfaces, and targeting, and ensure campaigns meet best practices for scalability and delivery.

The role requires strong program management skills, attention to detail, and the ability to handle multiple campaigns with fixed deadlines in a fast-moving environment in Abilene, TX.