Marketing Campaign Architect

Roylo Partners; Bakersfield (CA); On-site; USD 45,000 - 65,000; Full time

Job summary

Roylo Partners in Bakersfield, CA is seeking a Marketing Specialist to support campaign development and promotional initiatives. You will coordinate materials, research opportunities, and help connect with the audience across channels.

The role involves planning through execution with teams, developing content for digital and print, and maintaining project timelines. This is a full-time, office-based position with growth in marketing coordination.

Qualifications

• Strong written and verbal communication skills.
• Good organizational and project coordination abilities.
• Interest in marketing, branding, promotions, and customer behaviour.
• Comfortable using spreadsheets, presentations, email, and standard office software.
• Ability to research information and present findings clearly.
• Attention to detail when reviewing content and campaign materials.
• Willingness to collaborate, learn new tools, and respond to feedback.
• Previous experience in marketing, communications, sales, retail, customer service, or campaign coordination is beneficial.

Responsibilities

• Coordinate marketing campaigns and promotional initiatives across relevant channels.
• Research market trends, competitor activity, and customer preferences.
• Prepare marketing presentations, campaign materials, and business updates.
• Assist with developing promotional content for digital and print channels.
• Support social media, email marketing, and other campaign activities as required.
• Maintain campaign calendars, project timelines, and marketing records.
• Monitor campaign activity and help compile performance reports.
• Review marketing materials for accuracy, consistency, and brand alignment.
• Collaborate with internal teams to gather information and coordinate deliverables.
• Track project deadlines, approvals, and outstanding marketing tasks.
• Help identify opportunities to improve campaign processes and audience engagement.
• Support meetings, planning sessions, and wider departmental projects.

Skills

Communication

Organization

Marketing interest

Office software

Research & presentation

Detail orientation

Collaboration

Experience in marketing related fields

Education

Bachelor's degree or equivalent

Tools

Spreadsheets

Presentations

Email

Job description

Roylo Partners in Bakersfield, CA is seeking a Marketing Specialist to support campaign development and promotional initiatives. You will coordinate materials, research opportunities, and help connect with the audience across channels.

The role involves planning through execution with teams, developing content for digital and print, and maintaining project timelines. This is a full-time, office-based position with growth in marketing coordination.