Marketing Automation Manager III: 26-03004

Akraya, Inc.; Mountain View (CA); Hybrid; USD 117,000 - 127,000; Full time

Job summary

Akraya, Inc. is seeking a Customer Advocacy program lead in Mountain View, CA to establish and scale a formal customer advocacy program. You will define how customer success stories are identified, captured, and transformed into marketing assets for the sales team.

The role centers on building processes, recruiting advocates, conducting interviews, and delivering compelling social proof to accelerate growth for B2B SaaS products.

Qualifications

• Proven experience in customer advocacy or reference programs.
• Strong interviewing and narrative-shaping capabilities.
• Ability to build processes in an unstructured environment.
• Experience with B2B or mid-market SaaS customers is preferred.

Responsibilities

• Develop a structured approach to identify and recruit ideal customer advocates.
• Conduct customer interviews to uncover compelling success stories.
• Create diverse social proof assets like case studies and testimonials.
• Collaborate with video teams to ensure impactful testimonial content.
• Track and report on the performance of advocacy initiatives.

Skills

Customer Advocacy

Storytelling

Process Development

Interviewing

Video Production Partnership

Job description

Primary Skills: Customer Advocacy (advanced), Storytelling (advanced), Process Development (advanced), Interviewing (advanced), Video Production Partnership (intermediate)

Contract Type: W2 | Duration: 12 Months | Location: Mountain View, CA (#LI-Hybrid) | Pay Range: $85-$92/hr

Job Summary

This role is responsible for establishing and scaling a customer advocacy program from its inception. You will define how customer success stories are identified, captured, and transformed into valuable marketing assets for the sales team. The position requires building processes and nurturing customer relationships to generate compelling social proof.

Key Responsibilities

• Develop a structured approach to identify and recruit ideal customer advocates.
• Conduct customer interviews to uncover compelling success stories.
• Create diverse social proof assets like case studies and testimonials.
• Collaborate with video teams to ensure impactful testimonial content.
• Track and report on the performance of advocacy initiatives.

Must-Have Skills

• Proven experience in customer advocacy or reference programs.
• Strong interviewing and narrative-shaping capabilities.
• Ability to build processes in an unstructured environment.

Industry Experience

Experience with B2B or mid-market SaaS customers is preferred.

ABOUT AKRAYA

Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Stevie Employer of the Year 2025, SIA Best Staffing Firm to work for 2025, Inc 5000 Best Workspaces in US (2025 & 2024) and Glassdoor's Best Places to Work (2023 & 2022)! Industry Leaders in Tech Staffing. As Talent solutions provider for Fortune 100 Organizations, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires!