Marketing Manager I: 26-02866

Akraya, Inc.; Mountain View (CA); Hybrid; USD 96,000 - 102,000; Full time

Job summary

Akraya is seeking a highly creative Social Media Manager/Content Creator to launch and manage new brand channels from inception. You will be the primary on‑camera talent and content producer, shaping the brand voice and engaging with online communities.

Success is defined by audience growth and a repeatable content system. You will own day‑to‑day social engagement, produce platform‑native content across X, Reddit, Discord, TikTok, YouTube, Meta, and more, and translate cultural signals into

Qualifications

• Proven experience as a social media manager and/or content creator with a strong portfolio of platform-native work.
• Experience launching new brand social channels is a plus.
• Proficiency in Canva and Adobe Creative Suite (Photoshop, Premiere Pro, After Effects, etc.).
• Experience with social media management and listening tools (e.g., Sprinklr, Plot).
• Comfortable appearing on camera and directing self-shot or lo-fi content.
• Exceptional copywriting skills with adaptable tone and messaging.
• Strong knowledge of social platforms, channels, and community management best practices.
• Deep understanding of social trends and internet culture; able to move quickly while protecting brand integrity.
• Experience working with editorial calendars and agile moments.

Responsibilities

• Continuously monitor social platforms to identify trends and audience behaviors.
• Translate listening and cultural signals into insights and strategic recommendations.
• Partner with creative and strategy teams to influence content development in real time.
• Identify and execute trendjacking opportunities in an authentic, on-brand way.
• Own day-to-day engagement and produce platform-native content across multiple channels.
• Concept, create, and publish short- and long-form content including on-camera appearances.
• Develop and execute content strategies and editorial calendars.
• Translate cultural insights into fast, actionable creative briefs for teams.
• Capitalize on real-time engagement opportunities with timely brand voice.
• Write compelling, platform-specific copy reflecting a strong brand voice.

Job description

Job Summary

This role requires a highly creative individual to launch and manage new brand social media channels from inception. You will be the primary on‑camera talent and content producer, responsible for developing the brand's voice and engaging with the online community. Success will be measured by audience growth and the establishment of a repeatable content system.

Key Responsibilities

• Continuously monitor social platforms, comments, and cultural discourse to identify emerging trends, audience behaviors, and conversation patterns that create opportunities for the brand.
• Translate social listening, community feedback, and cultural signals into clear insights and strategic recommendations that inform content, creative direction, and engagement tactics.
• Partner with creative and strategy teams to ensure real‑time insights influence content development, not just reporting or retrospectives.
• Proactively identify and execute trendjacking opportunities, determining when and how the brand should participate in moments, memes, or conversations in a way that feels timely, authentic, and on‑brand.
• Own day‑to‑day social media engagement while also serving as a hands‑on content creator, producing platform‑native content across X, Reddit, Discord, TikTok, YouTube, Meta, and emerging channels.
• Concept, create, and publish short‑ and long‑form content, including on‑camera appearances, voiceovers, and reactive formats aligned to brand tone and cultural moments.
• Develop and execute content strategies and editorial calendars, balancing planned campaigns with real‑time and trend‑driven opportunities.
• Monitor culture, trends, memes, and platform behaviors, translating cultural truths, tensions, and insights into fast, actionable creative briefs for internal and partner teams.
• Actively identify and capitalize on real‑time engagement opportunities, inserting the brand voice into relevant conversations in a timely, authentic, and value‑adding way.
• Write compelling, platform‑specific copy that reflects a strong brand voice, sharp wit, and deep understanding of social nuance.

Must‑Have Skills

• Proven experience as a social media manager and/or content creator, with a strong portfolio of original, platform‑native work.
• Experience launching new brand social channels is a plus!
• High proficiency in Canva, Adobe Creative Suite (Photoshop, Premiere Pro, After Effects, etc.), or equivalent creative tools.
• Experience with social media management tools for listening and engagement (e.g. Sprinklr, Plot, etc.)
• Comfortable and confident appearing on camera and directing self‑shot or lo‑fi content.
• Exceptional copywriting skills, with the ability to adapt tone, humor, and messaging across platforms and formats, earning upvotes, likes, and replies.
• Expertise in social media usage, channels, platforms, and community management best practices.
• Strong understanding of social trends, internet culture, and audience behavior, with the ability to move quickly without sacrificing brand integrity.
• Experience working within editorial calendars while remaining agile enough to respond to real‑time moments.

Contract

Primary Skills: Content Creation (advanced), Social Listening (advanced), Video Editing (intermediate), Copywriting (advanced), Community Engagement (advanced)

Contract Type: W2 Duration: 6 months (Possible Extension) Location: Mountain View, CA (#LI-Hybrid) Pay Rate: $70-74/hr on W2 basis

ABOUT AKRAYA

Akraya is an award‑winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc’s Best Workplaces 2024 and Silicon Valley’s Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor’s Best Places to Work (2023 & 2022)! Industry Leaders in IT Staffing As staffing solutions providers for Fortune 100 companies, Akraya’s industry recognitions solidify our leadership position in the IT staffing space. We don’t just connect you with great jobs, we connect you with a workplace that inspires!