Marketing Automation Lead — SFMC & Data Cloud (Hybrid)

American Medical Association; Chicago (IL); Hybrid; USD 105,000 - 160,000; Full time

Benefits offered by this job

Incentive plan

Job summary

The American Medical Association is seeking a Senior Manager Marketing Automation in Chicago (Hybrid). You will develop and execute a comprehensive marketing automation strategy across SFMC and Data Cloud, leveraging unified data to personalize journeys and improve ROI.

You’ll lead a team, govern data usage, and manage platform partners to ensure high-quality delivery at scale. You will build and maintain dashboards in BI tools, define measurement approaches, and collaborate with IT, Risk, and

Qualifications

• 7+ years of hands-on marketing automation experience with data environments and audience activation.
• SQL proficiency mandatory; SAS, R, Python a plus.
• Experience with Salesforce Marketing Cloud and Data Cloud required; BI reporting tools needed.

Responsibilities

• Develop and implement a comprehensive marketing automation strategy across SFMC and Data Cloud.
• Lead the MMX analytics team, oversee contracts and partners, and ensure secure data usage.
• Build dashboards in BI tools and establish measurement approaches for campaigns.

Skills

Salesforce Marketing Cloud

SQL

Data Cloud

BI reporting

Team leadership

Project management

Python

Education

Bachelor’s degree

Master’s degree a plus

Tools

Tableau

Power BI

Business Objects

Job description

The American Medical Association is seeking a Senior Manager Marketing Automation in Chicago (Hybrid). You will develop and execute a comprehensive marketing automation strategy across SFMC and Data Cloud, leveraging unified data to personalize journeys and improve ROI.

You’ll lead a team, govern data usage, and manage platform partners to ensure high-quality delivery at scale. You will build and maintain dashboards in BI tools, define measurement approaches, and collaborate with IT, Risk, and