Marketing Assistant (Student)

American University; Washington (Washington County); Hybrid; USD 23,000 - 32,000; Part time

Job summary

American University's Kogod Career Development seeks a part-time Social Media Marketing Assistant to support outreach via Instagram, LinkedIn, and flyers, and to help with events and communications.

You will create posts, attend events, update the Career Digest, maintain the CD website, and design slides for classes; 8-10 hours weekly, hybrid work with some in-person events.

Qualifications

• Proficiency with social media platforms and tools.
• Experience creating promotional materials.
• Photography experience for event capture.
• Flexibility, initiative, and ability to multitask and work both independently and as part of a team.
• Creative multitasker with strong writing and communication skills.
• Experience with marketing strategy development and execution.

Responsibilities

• Contribute to the creation of collateral including promotional brochures, fliers, and other communication vehicles for career fairs, employer and alumni panels, coaching workshops, networking events, treks, and other CD-sponsored events.
• Create posts on social media sites (primarily Instagram and LinkedIn).
• Attend CD events and post live event updates across social media channels. Take pictures and videos to be used for promotional material about the event.
• Add job, internship, and event information to the Kogod Bi-Weekly Career Digest newsletter.
• Update and maintain the CD website.
• Create slides for faculty to display during classes to advertise upcoming events.
• Track and monitor social media presenceand providea social media report monthly and at the end of each semester.

Skills

Social media marketing

Graphic design

Photography

Written communication

Tools

HootSuite

TweetDeck

Canva

Photoshop

PowerPoint

InDesign

Instagram

LinkedIn

Job description

Work Where You Learn: Build Experience, Grow Skills, and Contribute to Your University Community.

This position is available only to enrolled American University students.

Most student positions at American University are eligible to use Federal Work Study (FWS) awards, with a few exceptions. FWS funds cannot be applied to janitorial, construction, partisan or sectarian positions. For information or questions regarding FWS funds, please contact American University’s Office of Financial Aid.

Department:

Kogod School of Business

Time Type:

Part time

FLSA Status:

Non-Exempt

Job Description:

Summary:

Kogod Career Development in the Kogod School of Business at American University, provides career development support to both undergraduate and graduate business students. The office is seeking a Social Media Marketing Assistant to support the implementation of strategic marketing plans. The primary responsibilities will involve creating and implementing outreach through various promotional outlets including social media, LinkedIn, and flyer development for all events, workshops, targeted jobs/internships and programmatic messaging sponsored by Career Development and Career, Alumni, and Industry Engagement.

Essential Functions:

• Contribute to the creation of collateral including promotional brochures, fliers, and other communication vehicles for career fairs, employer and alumni panels, coaching workshops, networking events, treks, and other CD-sponsored events.

• Create posts on social media sites (primarily Instagram and LinkedIn).

• Attend CD events and post live event updates across social media channels. Take pictures and videos to be used for promotional material about the event.

• Add job, internship, and event information to the Kogod Bi-Weekly Career Digest newsletter.

• Update and maintain the CD website.

• Create slides for faculty to display during classes to advertise upcoming events.

• Track and monitor social media presenceand providea social media report monthly and at the end of each semester.

Position Type/Expected Hours of Work:

• Part-time.

• 8 - 10 hours per week.

Salary Range:

• $20.00 per hour.

Preferred Education and Experience:

• Proficiencywith social media platforms and tools (Twitter, LinkedIn, Facebook, Instagram, HootSuite, TweetDeck, etc.).

• Proven graphic creation/design skills using Canva, Photoshop, PowerPoint, and InDesign.

• Experience in photography to capture events using a DSLR camera.

• Flexibility, initiative, and ability to multitask and work both independently and as part of a team.

• Creative multi-tasker who is capable of initiating ideas/approacheswith strong writing and communication skills.

• Proven experience with marketing strategy development and execution.

• Maturity and high level of professionalism.

• Ability to think outside the box and offer creative ideas to improve the Career Development’s overall marketing strategy.

Additional Eligibility Qualifications:

• This position will report to the Assistant Director, Marketing & Technology inKogod Career Development.

• Hours Per Week: 8-10 (combination of remote and in-person work).

• Attendance at the majority of in-person and virtual events hosted by Career Development and Career, Alumni, and Industry Engagement is expected.

• Benefits of Working for Career Development: deepen marketing strategy skills, support the visibility of Career Development.

Other Details

• This position is available only to enrolled American University students.

• Please note this job announcement is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

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