Marketing Assistant

GAUI; Miami (FL); Vor Ort; USD 42.000 - 62.000; Vollzeit

Zusammenfassung

Gaui in Doral, FL seeks a Marketing Assistant to support influencer relations, PR, community management, content creation, launches, events, and day-to-day brand initiatives. You will work closely with the Head of Marketing, Brand Director, and creative team to execute campaigns and keep communications flowing with creators, customers, and Gaui's community.

A major part of the role is building relationships with influencers, PR contacts, and our community, while helping manage day-to-day social

Qualifikationen

• Excellent written and verbal communication skills.
• Organized, proactive, and detail-oriented approach.
• Interest in fashion, beauty, lifestyle and culture.
• Ability to represent a brand naturally in content.
• Capable of capturing high-quality organic content on an iPhone.
• Ability to manage multiple conversations and projects simultaneously.
• Spanish and English are highly valued.
• Must be comfortable traveling when required.

Aufgaben

• Support influencer, creator, stylist, talent, and PR outreach.
• Research and identify creators and partners aligned with Gaui.
• Coordinate influencer gifting, seeding, follow-ups, and product deliveries.
• Maintain organized influencer and PR databases.
• Build and maintain relationships with creators and external partners.
• Manage day-to-day community interactions across social platforms.
• Respond to customer and community questions in a thoughtful, on-brand way.
• Start conversations and engage with comments and messages to deepen relationships.
• Gather recurring questions and community insights for the team.
• Capture behind-the-scenes content during shoots and events.
• Assist with photoshoot logistics and talent coordination.
• Monitor social media, creators, and relevant marketing opportunities.
• Support day-to-day marketing projects and deadlines.
• Travel for photoshoots, campaigns, events, and activations as needed.

Kenntnisse

Strong communication

Organizational skills

Proactive mindset

Influencer culture

Brand storytelling

Content creation (iPhone)

Bilingual: Spanish & English

Travel readiness

Jobbeschreibung

Marketing + Influencer Relations + Community

We’re looking for a Marketing Assistant who is organized, proactive, and culturally aware.

This is a hands-on role supporting Gaui’s marketing across influencer relations, PR, community management, content, launches, events, and day-to-day brand initiatives.

The Role

You’ll work closely with the Head of Marketing, Brand Director, and creative team to help execute marketing initiatives and keep communication moving across creators, customers, and the wider Gaui community.

A major part of the role will be building relationships — with influencers, PR contacts, and most importantly, our community.

Responsibilities

• Support influencer, creator, stylist, talent, and PR outreach
• Research and identify creators and partners aligned with Gaui
• Coordinate influencer gifting, seeding, follow-ups, and product deliveries
• Maintain organized influencer and PR databases
• Build and maintain relationships with creators and external partners
• Manage day-to-day community interactions across social platforms and community channels
• Respond to customer and community questions in a thoughtful, on-brand way
• Start conversations, engage with comments and messages, and help build a stronger relationship between Gaui and its community
• Gather recurring questions, feedback, and community insights to share with the team
• Capture behind-the-scenes iPhone content during photoshoots, fittings, events, launches, and office moments
• Assist with photoshoot logistics, product preparation, samples, gifting, and talent coordination
• Monitor social media, creators, cultural moments, and relevant marketing opportunities
• Support day-to-day marketing projects, deadlines, follow-ups, and execution
• Travel when required for photoshoots, campaigns, events, and activations

Qualifications + Skills

• Strong communication and organizational skills
• Proactive, dependable, and detail-oriented
• Strong understanding of Instagram, TikTok, influencer culture, and online communities
• Genuine interest in fashion, beauty, lifestyle, and culture
• Strong written communication and ability to represent a brand naturally
• Ability to capturing high-quality organic content on an iPhone
• Ability to manage multiple conversations and projects at once
• Spanish and English are highly valued
• Must be comfortable traveling when required

What We Aim For

Marketing at Gaui is about relationships.

The right creator matters more than the largest creator, and the way we speak to one customer matters just as much as the way we communicate to thousands.

We’re looking for someone who genuinely enjoys connecting with people, understands the personality of the brand, pays attention to the details, follows through, and helps make the Gaui community feel closer to what we’re building. Most importantly, you make things happen.

Feel free to include your Instagram, TikTok, portfolio, previous marketing experience, or anything else you believe is relevant.

This is a full-time, primarily in-person role based in Doral, FL, working Monday through Friday from our office. The position may require working from photoshoot locations, events, or activations, as well as occasional travel for campaigns and brand initiatives.