Marketing and Communications Manager

Hospital for Special Surgery; West Palm Beach (FL); On-site; USD 65,000 - 90,000; Full time

Job summary

Hospital for Special Surgery is seeking a Regional Marketing professional to support growth across the Florida market. You will collaborate with enterprise marketing teams to execute targeted campaigns and coordinate regional activities across service lines, events, and community initiatives.

You will also assist with brand stewardship, physician communications, and local content development, ensuring messaging aligns with enterprise standards and local needs.

Qualifications

• Experience supporting regional marketing initiatives across multiple channels.
• Ability to partner with enterprise teams and local stakeholders.
• Strong written and verbal communication skills.
• Knowledge of Florida market trends and opportunities.

Responsibilities

• Support the development and execution of Florida marketing initiatives.
• Coordinate campaigns across digital, social, events, and content.
• Serve as a marketing contact for physicians, leaders, and staff.
• Prepare reports and materials for regional and enterprise stakeholders.
• Assist in partnerships, events, and community engagement.

Skills

Regional Marketing

Campaign Execution

Stakeholder Collaboration

Content & Communications

Job description

How you move is why we’re here. Now more than ever.Get back to what you need and love to do.The possibilities are endless...Now more than ever, our guiding principles are helping us in our search for exceptional talent - candidates who align with our unique workplace culture and who want to maximize the abundant opportunities for growth and success.If this describes you then let’s talk!HSS is consistently among the top-ranked hospitals for orthopedics and rheumatology by U.S. News & World Report. As a recipient of the Magnet Award for Nursing Excellence, HSS was the first hospital in New York City to receive the distinguished designation. Whether you are early in your career or an expert in your field, you will find HSS an innovative, supportive and inclusive environment.Working with colleagues who love what they do and are deeply committed to our Mission, you too can be part of our transformation across the enterprise.Emp StatusRegular Full timeWork ShiftWhat you will be doingKey ResponsibilitiesRegional Marketing Support & Execution· Support the development and execution of marketing initiatives that advance growth objectives across the Florida market.· Partner with the Associate Director and enterprise marketing teams to implement integrated marketing campaigns aligned with enterprise priorities and local market needs.· Coordinate regional marketing activities across service lines, physician practices, events, community engagement initiatives, and business development efforts.· Serve as a key marketing contact for Florida physicians, operational leaders, and administrative stakeholders.· Help identify local market opportunities, trends, and competitive insights to inform marketing recommendations and planning.Integrated Marketing & Campaign Activation· Execute Florida-specific marketing tactics across digital, social media, content, email, events, and other marketing channels.· Collaborate with Brand, Content, Digital Experience, Performance Marketing, Analytics, and Public Relations teams to support campaign execution and optimization.· Assist in the development of marketing collateral, presentations, promotional materials, and localized content.· Support reporting and performance tracking for regional marketing activities and campaigns.Communications & Public Relations· Support regional communications needs, ensuring alignment with enterprise messaging and communications standards.· Partner with the Public Relations team to identify local storytelling opportunities, physician visibility initiatives, media opportunities, and community engagement efforts.· Coordinate content gathering, local announcements, event communications, and other market-specific communications activities.· Help maintain consistent messaging across internal and external audiences.Brand Stewardship & Market Presence· Ensure all Florida marketing materials and communications adhere to HSS brand standards and positioning.· Support local activation of enterprise brand campaigns and initiatives.· Coordinate the development of localized content, including physician profiles, patient stories, community initiatives, educational content, and promotional materials.· Help strengthen HSS's visibility and presence across the Florida market through community, digital, and experiential opportunities.Relationship Management & Project Coordination· Build strong working relationships with physicians, practice leaders, operational teams, vendors, and enterprise marketing partners.· Coordinate multiple projects simultaneously, ensuring strong communication, organization, and timely execution.· Prepare reports, presentations, status updates, and project materials for both Florida and enterprise stakeholders.· Support the planning and execution of events, sponsorships, community partnerships, and other regional marketing activities.Non-Discrimination PolicyHospital for Special Surgery is committed to providing high quality care and skilled, compassionate, reliable service to our community in a safe and healing environment. Consistent with this commitment, Hospital for Special Surgery provides care, admits, and treats patients and provides all services without regard to age, race, color, creed, ethnicity, religion, national origin, culture, language, physical or mental disability, socioeconomic status, veteran or military status, marital status, sex, sexual orientation, gender identity or expression, or any other basis prohibited by federal, state, or local law or by accreditation standards.