Marketing and Communications Data Analyst Student Assistant

University of Georgia; Athens (GA); On-site; USD 20,664 - 27,552; Part time

Job summary

The University of Georgia is seeking a Marketing and Communications Data Analyst Student Assistant located in Athens, Georgia. This position involves data cleaning, transformation, and reporting, alongside creating visual representations using tools like Tableau and Excel.

Students pursuing degrees in Marketing or Communications would benefit from hands-on experience with critical analytics processes and methodologies. This role supports the Strategic Marketing department with various tasks aimed at improving data quality and campaign effectiveness.

Qualifications

• Assist in cleaning, transforming, and validating data.
• Support aggregation and analysis of data from various sources.
• Create visual representations of data.
• Gain experience with digital analytics.

Responsibilities

• Ensure high data quality and reliability.
• Help develop and distribute weekly reports.
• Communicate insights effectively to stakeholders.
• Analyze web traffic and social media performance.

Skills

Data Cleaning & Transformation

Weekly Data Reporting

Data Visualization

Digital Analytics & Campaign Analysis

Education

Currently pursuing a degree in Marketing, Communications, or related field

Tools

Tableau

Excel

Google Analytics 4

Sprout Social

Meltwater

Job description

Position Details

Working Title: Marketing and Communications Data Analyst Student Assistant

Department: MarComm-Strategic Marketing

Employment Type: Employee

Location: Athens Area

Anticipated Start Date: 01/12/2026

Posting Number: G/R31611P

Responsibilities

• Data Cleaning & Transformation: Assist in cleaning, transforming, and validating data to ensure high data quality and reliability. Gain experience with ETL (Extract, Transform, Load) processes and data wrangling techniques.
• Weekly Data Reporting: Support the development and distribution of weekly reports by aggregating and analyzing data from Google Analytics 4, Sprout Social, and Meltwater. Learn how to automate reporting processes and interpret key metrics.
• Data Visualization: Create compelling visual representations of data using Tableau and Excel to help communicate insights effectively to stakeholders.
• Digital Analytics & Campaign Analysis: Gain hands‑on experience with digital analytics by analyzing web traffic, social media performance, and marketing campaign effectiveness.

Equal Opportunity Statement

The University of Georgia is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, genetic information, national origin, race, religion, sex, veteran status or other protected status. Persons needing accommodations or assistance with the accessibility of materials related to this search are encouraged to contact Central HR ([e-mail]).