Marketing Analytics Student Assistant: Data-Driven Insights

University of Georgia; Athens (GA); Sur place; USD 16 000 - 23 000; Temps partiel

Résumé du poste

University of Georgia is seeking a Marketing Analytics Student Assistant to collect, analyze, and interpret marketing data to support strategic decisions. You will work with the Marketing & Communications team to evaluate performance across digital channels (GA4, Google Search Console, email, social, paid media) and help translate data into actionable insights.

You will assist with data consolidation, dashboard development, KPI tracking, and reporting across platforms, collaborating with the

Qualifications

• Experience with marketing analytics or data visualization.
• Familiarity with Excel or Google Sheets.
• Ability to communicate insights clearly.

Responsabilités

• Collect, analyze, and interpret marketing data to support strategic decision-making.
• Evaluate performance across digital channels (GA4, Google Search Console, email, social, paid media).
• Transform data into actionable insights and provide recommendations.
• Develop and maintain reporting dashboards to improve access to marketing performance data.
• Contribute to data consolidation and KPI tracking across platforms.

Connaissances

Excel

Google Sheets

GA4

Data visualization

Outils

Looker Studio

Power BI

Tableau

Google Analytics

Description du poste

University of Georgia is seeking a Marketing Analytics Student Assistant to collect, analyze, and interpret marketing data to support strategic decisions. You will work with the Marketing & Communications team to evaluate performance across digital channels (GA4, Google Search Console, email, social, paid media) and help translate data into actionable insights.

You will assist with data consolidation, dashboard development, KPI tracking, and reporting across platforms, collaborating with the