Marketing Analytics Insights Leader

CBRE

Dallas (TX)

On-site

USD 100,000 - 120,000

Full time

13 days ago
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Benefits offered by this job

401(k) plan
Dental insurance
Health insurance
Life insurance
Vision insurance

Job summary

CBRE is seeking a Manager, Marketing Analytics to lead analytical work within Global Digital Marketing Analytics. You will translate marketing data into actionable insights for senior leadership and help shape measurement frameworks across regions.

You’ll apply AI thoughtfully to improve speed, quality, and scalability, presenting findings clearly and partnering with regional marketing teams to drive business outcomes. This is a high-impact role in a global organization.

Qualifications

  • 5-8 years of experience in marketing analytics or a related analytical field.
  • Exceptional data storytelling to translate complex data for senior non-technical audiences.
  • Strong commercial fluency and understanding of how marketing drives business outcomes.
  • Solid grasp of metrics and measurement frameworks.
  • Hands-on data analysis and visualization skills; proficient in Tableau/Power BI.
  • Experience guiding or coordinating junior analysts.
  • Comfort using AI tools responsibly in analysis and reporting.
  • Familiarity with the digital marketing stack (GA, CDP, CMP).
  • Strong communication and presentation skills with global stakeholders.
  • Bachelor’s Degree preferred; 5-8 years experience; degree + experience considered.

Responsibilities

  • Interpret marketing performance data across attribution, funnel, segmentation, and channel performance; translate into findings and recommendations for leaders.
  • Develop data visualizations and narratives; use AI tools to produce sharper insights faster.
  • Serve as a trusted analytical partner to stakeholders; turn business questions into structured analyses and clear answers.
  • Engage marketing teams across regions; share interpretation and build relationships within analytics community.
  • Prioritize insights work aligned with strategic priorities; explore new technology to deliver more efficiently.
  • Translate business questions into analytical requirements with BI team; align data sources and methods.

Skills

Data storytelling
Marketing analytics
AI tools
Data visualization
Stakeholder communication
Business fluency

Education

Bachelor's degree preferred
5-8 years experience in analytics

Tools

Tableau
Power BI
Google Analytics
CDP

Job description

CBRE is seeking a Manager, Marketing Analytics to lead analytical work within Global Digital Marketing Analytics. You will translate marketing data into actionable insights for senior leadership and help shape measurement frameworks across regions.

You’ll apply AI thoughtfully to improve speed, quality, and scalability, presenting findings clearly and partnering with regional marketing teams to drive business outcomes. This is a high-impact role in a global organization.

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