Marketing Analytics Analyst

V-Soft Consulting Group, Inc.; Missouri; On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Medical, Dental, Vision benefits

401(k) plan

Job summary

V-Soft Consulting Group in Missouri seeks a Marketing Analytics Analyst to turn Voice of Customer and market research data into actionable business recommendations for senior leadership.

The role emphasizes delivering executive-level reports, building cross-functional partnerships, and guiding analytics initiatives to enhance customer experience and strategic decisions.

Qualifications

• Master's may substitute for two years of required experience.
• Bachelor's degree required; Master's preferred.
• Seven or more years' relevant experience in market research, Voice of Customer, or related fields.

Responsibilities

• Develop and deliver executive-level reports and presentations conveying insights and recommendations to senior leadership.
• Build and maintain trusted relationships across business lines as a strategic partner on customer insights and experience trends.

Skills

Communication

Leadership

Strategy

Education

Bachelor's degree in Business/Marketing/Marketing Research

Master's degree preferred

Tools

SQL

R

Python

Excel/Teams

Job description

Primary Location

Missouri

V-Soft Consulting is currently hiring for a Marketing Analytics Analyst for our premier client in Missouri

Education and Experience

• A Master's Degree may substitute for two years of required experience. Three years of prior experience working with Voice of Customer programs preferred; project management and utility experience preferred.
• Bachelor's Degree in Business, Marketing or Marketing Research or related field required. Master's Degree in Business, Marketing or Marketing Research preferred.
• Seven or more years' relevant experience, market research, customer insights, Voice of Customer programs, or qualitative and quantitative research is required.

Knowledge and Experience

• Recurring/scheduled work - Monthly reports and deliverables tied to transactional surveys. Every time a customer interacts with the company (IVR, web, or field), they get a survey opportunity. The team manages the platform that distributes/collects this data, plus analyzes it and reports out.
• Ad hoc work - Unplanned survey requests from teams like Energy Efficiency or Electrification, which have to be fit into existing workload/resources on the fly.

Must-have Hard Skills

• Communication (written, oral, and presentation)
• Leadership
• Strategy

Nice-to-have Skills

• Able to work independently and collaboratively
• Technical/coding skills as a bonus (Microsoft Office/Teams are baseline expectations for everyone; SQL, R, or Python for someone who can build dashboards would stand out)
• Lead the design, execution, and delivery of complex qualitative and quantitative customer research programs that address high-impact business questions and strategic priorities.
• Develop and advance customer insights, Voice of Customer, and analytics strategies to support evolving business needs and drive continuous improvement of customer experience.

Job Responsibilities

• Develop and deliver executive-level reports and presentations that communicate actionable insights, business implications, and recommendations to senior leadership.
• Build and maintain trusted relationships across business lines, serving as a strategic partner and subject matter expert on customer insights, Voice of Customer, and customer experience trends.

V-Soft Consulting Group is recognized among the top 100 fastest growing staffing companies in North America, V-Soft Consulting Group is headquartered in Louisville, KY with strategic locations in India, Canada and the U.S. V-Soft is known as an agile, innovative technology services company holding several awards and distinctions and has a wide variety of partnerships across diverse technology stacks.

As a valued V-Soft Consultant, you’re eligible for full benefits (Medical, Dental, Vision), a 401(k) plan, competitive compensation and more.

V-Soft Consulting provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

For more information or to view all our open jobs, please visit www.vsoftconsulting.com or call [phone].