Marketing

Tisun Beauty; Charlotte, Northern (NC, KY); Hybrid; USD 45,000 - 70,000; Full time

Benefits offered by this job

Competitive salary

Employee discounts on beauty products

Career growth

Collaborative environment

Job summary

Tisun Beauty in Charlotte, NC is seeking a Marketing Specialist to develop and execute campaigns that boost brand awareness and sales. You will craft content for social media, email, website, and ads, working with the sales team to drive promotions.

The ideal candidate has a bachelor's degree in marketing or a related field, hands-on digital marketing experience, strong writing skills, and comfort with data analytics and visuals using Adobe Creative Suite.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• Proven marketing experience, preferably in beauty/retail.
• Strong understanding of digital marketing channels (social, email, SEO, PPC).
• Excellent written and verbal communication skills.

Responsibilities

• Develop and implement marketing strategies to promote products and brand.
• Create content for social, email, website, and ads.
• Manage social media accounts: plan posts, respond to comments, analyze metrics.
• Collaborate with sales to drive promotions and foot traffic.
• Conduct market research on trends and customer preferences.
• Monitor campaigns and optimize based on data.

Skills

Digital marketing

Content creation

Social media

Analytics

Communication

Education

Bachelor's degree

Tools

Adobe Creative Suite

Job description

We are seeking a talented and dynamic Marketing Specialist to join our team. The ideal candidate will be passionate about the beauty industry, creative in their approach to marketing, and have a strong understanding of digital marketing strategies. As a Marketing Specialist, you will be responsible for developing and executing marketing campaigns to drive brand awareness, increase customer engagement, and ultimately boost sales.

Responsibilities

• Develop and implement comprehensive marketing strategies to promote our products and brand.
• Create engaging content for various marketing channels, including social media, email newsletters, website, and advertising campaigns.
• Manage our social media accounts, including planning and scheduling posts, responding to comments and messages, and analyzing performance metrics.
• Collaborate with the sales team to develop promotional offers and campaigns to drive foot traffic and increase sales.
• Conduct market research to identify trends, customer preferences, and competitive analysis.
• Monitor and analyze the performance of marketing campaigns and initiatives, and make data-driven recommendations for optimization.
• Build and maintain relationships with influencers, bloggers, and other partners to expand our reach and drive brand awareness.
• Stay up-to-date with industry trends, emerging technologies, and best practices in marketing.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or related field.
• Proven experience in marketing, preferably in the beauty or retail industry.
• Strong understanding of digital marketing channels, including social media, email marketing, SEO, and PPC advertising.
• Excellent written and verbal communication skills, with the ability to create compelling and engaging content.
• Creative thinker with a passion for beauty and fashion trends.
• Analytical mindset with the ability to interpret data and insights to inform marketing strategies.
• Proactive and self-motivated, with the ability to work independently and as part of a team.
• Proficiency in graphic design and content creation tools (e.g., Adobe Creative Suite) is a plus.

Benefits

• Competitive salary
  
• Employee discounts on beauty products
• Opportunities for career growth and advancement
• Dynamic and collaborative work environment