Market Research Analyst

NightSea; New York (NY); Remote; USD 60,000 - 90,000; Full time

Benefits offered by this job

Medical, Dental, and Vision Insurance

Paid time off, Holidays, and SickLeave

401(k) and employer matching

Health Saving Account (HSA)

Job summary

Nightsea Inc., a global e-commerce company, seeks a data-driven Market Research Analyst for the apparel division. This remote role supports strategic planning, product development, and growth through market intelligence and consumer insights.

You will analyze trends, pricing, and fabric preferences, collaborate with product teams, and present clear reports to stakeholders. 2–5 years of apparel research experience is preferred.

Qualifications

• Bachelor’s degree in marketing, fashion merchandising, business, economics, or data analytics.
• 2–5 years of experience in apparel market research or related field.
• Strong data interpretation, market analysis, and consumer insight development.
• Excellent communication and presentation skills.
• Strong organizational and multitasking abilities in fast-paced environments.
• Interest in fashion and apparel retail.
• Fluency in Chinese preferred but not required.
• Experience with fashion retailers or trend forecasting is a plus.

Responsibilities

• Research consumer demand, fabric preferences, style trends, and pricing within large-scale apparel retail environments.
• Collaborate with product development to create new categories aligned with market insights.
• Support branding and marketing with research on brand positioning, influencer partnerships, and digital content trends.
• Analyze internal sales data and market intelligence to generate actionable insights.
• Monitor seasonal fashion cycles, competitor strategies, and global apparel trends.
• Design and execute surveys, questionnaires, and user interviews to understand customer needs.
• Compile insights and present findings in reports, charts, and visual summaries for stakeholders.
• Maintain and regularly update internal databases of trend, pricing, and consumer data.

Skills

Data analysis

Market analysis

Consumer insights

Communication

Presentation

Organization

Multitasking

Fashion interest

Education

Bachelor's degree

Tools

Google Trends

NPD

Mintel

Similarweb

Job description

Market Research Analyst - Apparel

Location: Remote

Salary: $60,000 - $90,000

About Us

Nightsea Inc is part of Sailvan Times, a publicly traded e-commerce company. We provide multiple product lines and services, serving a global audience through major platforms and direct-to-consumer websites. Focused on innovation and growth, our mission is to deliver exceptional products and seamless shopping experiences to customers worldwide.

Position Summary

We are seeking a data-driven and fashion-savvy Market Research Analyst to support strategic planning, product development, and growth initiatives within the apparel industry. This role is ideal for someone who combines strong analytical skills with a passion for consumer trends and retail dynamics. You will gather, analyze, and translate market intelligence into clear insights that guide product, marketing, and merchandising decisions.

Key Responsibilities

• Conduct in-depth research on consumer demand, fabric preferences, style trends, and pricing expectations within large-scale apparel retail environments


• Collaborate with the product development team to create new categories or collections that align with market insights


• Support branding and marketing departments with research related to brand positioning, consumer feedback, influencer partnerships, and digital content trends


• Analyze internal sales data and market intelligence to generate actionable insights


• Monitor seasonal fashion cycles, competitor strategies, and global apparel trends


• Design and execute surveys, questionnaires, and user interviews to support deeper understanding of customer needs


• Compile insights and present findings in clear reports, charts, and visual summaries for key stakeholders


• Maintain and regularly update internal databases of trend, pricing, and consumer data

Basic Qualifications

• Bachelor's degree in a relevant field (e.g., marketing, fashion merchandising, business, economics, or data analytics)


• 2-5 years of experience in apparel market research, retail analytics, product strategy, or a related field


• Strong skills in data interpretation, market analysis, and consumer insight development


• Excellent communication and presentation skills


• Strong organizational and multitasking abilities; ability to thrive in a fast-paced environment


• Interest in fashion, apparel retail, and consumer behavior

Preferred Qualifications

• Experience working with fashion retailers, department stores, or trend forecasting firms


• Familiarity with data and research platforms (e.g., Google Trends, NPD, Mintel, Similarweb)


• Basic understanding of fabrics, apparel construction, and fashion buying cycles


• Proficiency in Excel, PowerPoint, Tableau, or other analytics tools


• Exposure to influencer analysis, consumer segmentation, or brand monitoring


• Self-starter with curiosity, initiative, and the ability to contribute beyond assigned tasks


• Fluency in Chinese communication is preferred, but not required.

Benefits

• Medical, Dental, and Vision Insurance


• Paid time off (PTO), Paid Holidays, and Paid Sick Leave


• 401(k) and employer matching


• Health Saving Account (HSA)