Market Research Analyst

AppleOne Employment Services; New York (NY); Hybrid; USD 80,000 - 100,000; Full time

Job summary

A leading recruitment agency is seeking a Mid-Senior Level Researcher to join their team in New York. This hybrid role requires at least 3 days onsite and focuses on designing and implementing research initiatives for NBCU brands. The ideal candidate will have over 6 years of experience in media research, strong data analysis skills, and the ability to manage multiple projects. The salary range is $80,000 to $100,000, and the position begins on January 5, 2026.

Qualifications

• 6+ years of experience as a researcher at a media brand or agency.
• Expertise in leading, designing, executing, and reporting primary market research.
• Experience mining large datasets and telling clear, compelling stories with data.
• Strong proficiency in Microsoft Excel and PowerPoint.

Responsibilities

• Design and implement research initiatives for NBCU brands.
• Partner with teams to identify business issues and research objectives.
• Craft research instruments like surveys and discussion guides.
• Manage fieldwork, data analysis, and insight extraction.
• Synthesize large datasets to develop insights on consumer behavior.
• Leverage third-party data to amplify findings.
• Uncover insights using multi-methodological approaches.

Skills

Researcher experience at media brand or agency

Leading and executing primary market research

Strategic thinking in advertising/media research

Mining large datasets

Survey scripting

Data analysis platforms (Qualtrics, Decipher, DisplayR)

Proficient in Microsoft Excel and PowerPoint

Strong communication and interpersonal skills

Ability to manage multiple projects

Job description

1 day ago Be among the first 25 applicants

Direct message the job poster from AppleOne Employment Services

Career growth advocate | Trusted recruiter | Partner in building strong teams. Connect genuinely with me today!

Contract length: 10 weeks (Q1 only)

Responsibilities

• Design and implement quantitative and qualitative research initiatives for the portfolio of NBCU brands
• Partner with cross-functional teams to identify business issues, research objectives, and hypotheses and determine the right methodological approach to drive advertiser demand
• Craft research instruments including surveys, discussion guides, and banner plans
• Manage fieldwork, data analysis, and insight extraction
• Synthesize and interpret large datasets to develop new perspectives on consumer viewing behavior
• Leverage third-party data to contextualize and amplify findings
• Uncover insights in an agile, dynamic environment using multi-methodological approaches, including AI-based tools
• Support the Senior Director of Primary Research and partner with stakeholders across Ad Sales

Qualifications

• 6+ years of experience as a researcher at a media brand or agency (supplier-side experience a plus)
• Expertise in leading, designing, executing, and reporting primary market research
• Strategic thinker with strong interest in advertising/media research, consumer behavior, and media usage
• Experience mining large datasets and telling clear, compelling stories with data
• Experience with survey scripting and/or data analysis platforms such as:
• Qualtrics
• Decipher
• DisplayR
• Strong proficiency in Microsoft Excel and PowerPoint
• Strong communication and interpersonal skills; collaborative team player
• Ability to manage multiple projects in a fast-paced, deadline-driven environment

Additional Information

• Hybrid role
• Minimum 3 days onsite per week
• Beginning January 5, 2026, minimum 4 days onsite per week
• Client may change in‑office requirements at any time

Seniority level

• Mid‑Senior level

Employment type

• Contract

Job function

• General Business and Other
• Broadcast Media Production and Distribution

Referrals increase your chances of interviewing at AppleOne Employment Services by 2x

New York, NY $80,000.00‑$100,000.00 3 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.