Join our team! Founded in 1930, Iberia Foods is the largest Caribbean and Hispanic food distributor in the United States. As a premier source for the authentic Caribbean and Latino cuisine, Iberia Foods boasts a full host of products ranging from condiments and pantry items to beverages and snacks and represents most of the leading brands from the Caribbean and Latin America. With more than 800 products, Iberia Foods has a solid position as the definitive connection to the Caribbean and Latin American cuisine.
We are seeking for a reliable customer service personnel to join our team. The Sr. Manager, Commercial Analytics and Insight will be responsible for leading the generation of strategic information to support the sales team's decision-making. This position will transform sales, profitability, pricing, promotions, and customer performance data into actionable analyses that drive profitable business growth. The manager will be a strategic partner to the Vice President of Sales and the sales team, providing in-depth analysis, identifying growth opportunities, and developing tools to improve the performance of different categories and customers.
Main Responsibilities
Sales Reporting
- Design, develop, and maintain daily, weekly, and monthly executive sales reports.
- Ensure the accuracy, consistency, and timeliness of sales information.
- Automate reporting processes to increase the area's efficiency.
- Develop dashboards and key performance indicators (KPIs).
Profitability Analysis
- Analyze profitability by product, category, customer, and channel.
- Identify opportunities to improve margins and optimize the portfolio.
- Evaluate the financial impact of price and cost changes.
Business Analysis and Category Development
- Identify growth opportunities by category, customer, and market.
- Analyze consumer trends, market share, and competitive performance.
- Develop recommendations to increase sales and profitability.
- Support the development of data-driven business strategies.
Promotion Evaluation
- Measure the return on investment (ROI) of sales promotions.
- Analyze increases in volume, profitability, and cannibalization effects.
- Recommend improvements to optimize promotional investment.
Business Reviews
- Prepare executive presentations for internal and client Business Reviews.
- Build business stories using clear and relevant data.
- Develop presentations for meetings with senior management.
Growth Planning
- Develop business growth analyses and plans by client and category.
- Model business scenarios and sales projections.
- Identify opportunities for expansion and improvement of the product mix.
Analytical Models
- Perform advanced analyses by cross-referencing variables such as: Sales, Average Price, Demand Elasticity, Promotions, Distribution, Product Mix, Margins, Turnover, Category Share with the objective of identifying the main drivers of growth and profitability.
Executive Scorecards
- Develop and manage weekly performance scorecards for strategic clients, especially Walmart.
- Monitor critical indicators such as: Sales Sell-in Sell-out (when available) Distribution Inventory Profitability Promotions Business plan compliance.
- Present concrete recommendations to the sales team.
Candidate Profile
Education
- Bachelor's degree in Business Administration, Economics, Industrial Engineering, Finance, Statistics, or a related field.
- MBA or postgraduate studies desired not mandatory.
Experience
- 5 to 8 years of experience in Sales Analytics, Business Intelligence, Revenue Growth Management, Commercial Finance, or Sales Planning.
- Experience in consumer goods (CPG/FMCG) companies.
- Experience working with large-scale retail clients, preferably Walmart (not mandatory).
- Experience developing executive reports for senior management.
Technical Skills
- Advanced Excel (essential).
- Power BI or Tableau.
- Power Query.
- SQL (desirable).
- SAP, SAP BW, SAP HANA, or similar ERP systems.
- NielsenIQ, Circana (IRI), or market intelligence tools.
- Financial models.
- Revenue Growth Management.
- Pricing.
- Trade Promotion Analytics.
- Forecasting Competencies.
Competencies
- High-level analytical thinking.
- Ability to transform data into business recommendations.
- Excellent written and verbal communication.
- Ability to synthesize complex information.
- Results-oriented.
- Exceptional attention to detail.
- Strategic thinking.
- Influence without authority.
- Organization and management of multiple priorities.
- Continuous improvement mindset.
- Intellectual curiosity and a problem-solving approach.
Key Performance Indicators (KPIs)
- Accuracy and timeliness of reports.
- Level of process automation.
- Response time for requested analyses.
- Quality of Business Reviews.
- Economic impact of implemented recommendations.
- Identification of profitable growth opportunities.
- Quality and use of executive dashboards.
- Monitoring of Walmart's performance through weekly scorecards.
- Satisfaction of internal users (sales team and management).
Key Relationships
- Reports to: Vice President of Sales.
- Frequent interaction with: Sales Directors and Managers.
- Frequent interaction with: Trade Marketing.
- Frequent interaction with: Finance.
- Frequent interaction with: Supply Chain.
- Frequent interaction with: Demand Planning.
- Frequent interaction with: Marketing.
- Frequent interaction with: Revenue Growth Management.
- Frequent interaction with: Customer Development.
- Frequent interaction with: Walmart teams and other strategic clients.
We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.
About us
Founded in 1930, Iberia Foods is the largest Caribbean and Hispanic food distributor in the United States. As a premier source for the authentic Caribbean and Latino cuisine, Iberia Foods boasts a full host of products ranging from condiments and pantry items to beverages and snacks and represents most of the leading brands from the Caribbean and Latin America. With more than 800 products, Iberia Foods has a solid position as the definitive connection to the Caribbean and Latin American cuisine.
Bia Overview
Iberia Foods is part of the Bia foods family! To learn more about Bia, please visit their website at www.biafoods.com. We are Bia, the Nourishing Alliance: families, partners, talent, and brands united to nurture the growth of our collective dreams and unleash a heritage of flavors across the Americas. Through our four strategic hubs - Coffee, Culinary, Snacks, and Restaurants - we serve over 300 million customers with the continent's most beloved brands. Each member of our alliance brings unique ingredients that enrich our community, contributing fresh perspectives while building upon the achievements of others. Together, we create powerful networks that enable our companies to learn, develop, and expand into new markets. Our strength lies in our shared values and long-term vision. Operating with purpose and responsibility, we embrace nurturing as our value-generating principle, fostering growth and cultural heritage from North to South America.