Manager, Network Brand Insights

Capital One National Association; Riverwoods (IL); On-site; USD 120,000 - 180,000; Full time

Job summary

Capital One National Association seeks a Manager, Network Brand Insights to lead strategic B2B and B2C brand research that informs marketing strategy and brand positioning. You will build the insights function, establish repeatable research frameworks, and partner with Brand Leadership to drive growth in a dynamic, collaborative environment.

The role focuses on shaping messaging across Discover Network, Diners Club International, and Pulse, with accountability for delivering actionable insights

Qualifications

• Experience leading brand research programs and translating insights into strategy.
• Ability to structure research architecture and governance across global teams.
• Strong storytelling skills to influence marketing strategy and campaigns.

Responsibilities

• Own multi-year insights roadmap and deliver influential research narratives.
• Structure global customer and market research programs with partners.
• Manage end-to-end research programs with vendors and internal teams.
• Translate B2B and B2C insights into go-to-market strategies and content.
• Drive structured problem-solving by combining strategy with data.

Skills

Brand research

Insights storytelling

Quantitative analytics

Job description

Manager, Network Brand Insights

As Manager of Brand Insights for the Global Payments Network, you will lead strategic B2B and B2C research that shapes marketing strategy and positions our brand competitively in the marketplace. In this action-oriented role, you will build the brand insights function by establishing repeatable research frameworks, brand health tracking, and voice-of-customer programs in close partnership with Brand Leadership. We are seeking a strategic growth leader who combines conceptual vision with quantitative rigor to thrive in our collaborative and innovative environment.

The Global Payment Network is a unique network built for global connectivity and partnership. The foundation of our global reach and payments infrastructure rests on three powerful payments leaders and distinct network brands that have operated together for almost two decades.

• Discover Network is an international acceptance network that provides global acceptance to cardholders of participating Issuers from around the world
• Diners Club International is a premium issuing brand that has 40+ issuers in 35+ countries; the Diners Club network is an international network that provides global acceptance to cardholders of participating Issuers from around the world
• Pulse is a leading U.S. debit network known for its strength in real-time debit and an extensive global ATM network
  

General Responsibilities

• Insights Roadmap: own and manage the multi-year delivery of of brand research and insights through influential storytelling, analysis, and actionable insights
• Research Architecture: structure customer and market research programs globally alongside business and partner marketing teams
• Program Execution:provide end-to-end management of B2B & B2C research programs alongside vendors and internal teams
• Integrated Marketing & Insights: translate B2B and B2C insights into go-to-market strategies and high-impact content to engage our mix of audiences
• Analytical Rigor: drive structured problem-solving and decision-making by marrying conceptual strategy with a strong quantitative orientation
• Operational Excellence: Establish operating rhythms, ceremonies, and milestone tracking to drive organizational efficiency and project delivery
• People Leadership: May manage and develop a team of analysts. The manager is expected to coach and mentoring associates throughout the organization with a goal of developing and retaining talent at Capital One

Who we are looking for…

As an INDIVIDUAL:

• Your curiosity is endless. There's always something else to learn.
• You're flexible and not afraid of change; in fact you welcome the challenge.
• You share your point of view, but seek out what might be missing and listen.
• You have big ideas and know the best ones are driven by proof, persistence and patience.
• You're