Manager, Integrated Media Planning - Automotive

OMDUS OMD USA LLC; United States; On-site; USD 50,000 - 95,000; Full time

Job summary

Omnicom seeks a Manager, Integrated Media Planning to lead the planning, implementation and tracking of media plans. You will partner with the Associate Media Director or Director to shape the strategic tone for planning and deliverables, while guiding a planning team and supporting growth.

A strong background in media fundamentals, data analysis and reach-based planning is required, with a Four-year degree and 3–5 years of experience.

Qualifications

• 3-5 years of media planning experience, cross-channel experience preferred.
• Graduate of a four-year college or university.
• Experience in a client service structure, contributing to the development and management of media programs
• Experience in reach-based planning.
• Leadership ability and experience managing a team of planners and assistants on day-to-day deliverables.
• Strong knowledge of media fundamentals and an understanding of key research sources.
• Ability to develop and articulate strategic insights.
• Comfort with data, analytics, and measurement.
• Knowledge of current trends and innovations in media.

Responsibilities

• Passion - approaches any situation with energy and interest.
• Displays passion for pop culture, trends, and motivations in consumer behavior.
• Critical Thinking - the ability to develop insights and use data to support strategic thinking.
• Hunger for Data - continually seeks to understand how data is leveraged for reporting and used to define strategies, to defend strategies, and to uncover new opportunities.
• Delegation - as a manager of the Strategist and Assistant levels, delegation skills are key to achieving deliverables and developing others.
• Relationship Building - whether internally or with clients, practices the ability to be personal, understanding and a desire to do what’s best for the team and the client.

Skills

Media planning

Client service

Data analytics

Leadership

Education

Bachelor’s degree

Job description

Agency: Omd Job Function: Media Job Subfunction: Media Planning and Buying

Job Description: We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world’s largest media network, working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.

Overview

The Manager, Integrated Media Planning is accountable for the planning, implementation and tracking of media plans. They partner with the Associate Media Director or Director to set the strategic tone and direction for planning deliverables. The Manager also assists in the development of any important plans, projects, or presentations to the client. In addition, a strong working knowledge of the media space, including digital media and available media research. As a steppingstone to leadership, the Manager is responsible for managing a planning team, including skills development, evaluating performance, and supporting growth.

Qualifications

• 3-5 years of media planning experience, cross-channel experience preferred
• Graduate of a four-year college or university
• Experience in a client service structure, contributing to the development and management of media programs
• Experience in reach-based planning
• Leadership ability and experience managing a team of planners and assistants on day-to-day deliverables
• Strong knowledge of media fundamentals and an understanding of key research sources
• Ability to develop and articulate strategic insights
• Comfort with data, analytics, and measurement
• Knowledge of current trends and innovations in media

Responsibilities

• Passion - approaches any situation with energy and interest.
• Displays passion for pop culture, trends, and motivations in consumer behavior.
• Critical Thinking - the ability to develop insights and use data to support strategic thinking.
• Hunger for Data - continually seeks to understand how data is leveraged for reporting and used to define strategies, to defend strategies, and to uncover new opportunities.
• Delegation - as a manager of the Strategist and Assistant levels, delegation skills are key to achieving deliverables and developing others.
• Relationship Building - whether internally or with clients, practices the ability to be personal, understanding and a desire to do what’s best for the team and the client.

#LI-NR1 $50,000 - $95,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

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