Manager, Integrated Marketing - Petco Love

Petco; San Diego (CA); Sur place; USD 85 000 - 115 000; Plein temps

Résumé du poste

Petco Animal Supplies, Inc. seeks an experienced marketing professional to lead multi‑channel campaigns and drive data‑driven growth across paid search, social, SEO, email, and CMS platforms.

You will collaborate with Marketing, Creative, PR, Product, and Data teams to craft compelling messaging and launch assets, monitor performance, and optimize campaigns for impact. This role requires 5+ years of enterprise marketing experience and strong communication skills.

Qualifications

• 5+ years marketing experience in enterprise or high‑volume environment.
• Strong problem solving and project management skills.
• Data‑driven mindset; leverage analytics to validate hypotheses.
• Exceptional communication skills; translate insights into copy.
• Full‑stack marketing proficiency across paid search, paid social, SEO, email, and CMS.
• Willingness to travel and occasional evenings/weekends.

Responsabilités

• Campaign execution: build and monitor integrated campaigns across channels.
• General marketing support across functions to ensure timely delivery.
• Content development and coordination with creators and partners.
• Digital marketing: manage paid search, paid social, and SEO initiatives.
• Product marketing: develop messaging and launch assets for new features.
• Analytics and reporting: track performance and run A/B tests.
• Cross‑functional collaboration with Marketing, Creative, PR, Product, Data, Lifesaving teams.

Connaissances

Marketing

Project management

Data-driven

Communication

Fast-paced

Multi-channel marketing

Outils

Asana

Microsoft Office

Google Ads

Google Search Console

Google Analytics

Looker

Meta Business Suite

Klaviyo

Contentful

Description du poste

Want to help pets live their best lives?

We’re proud to be where the pets go and where the pet people go. If you want to make a real difference, create an exciting career path, feel welcome to be your whole self and nurture your wellbeing, Petco is the place for you.

Our core values capture that spirit as we work to improve lives by doing what’s right for pets and people.

• Pet First – Protect & Empower. All pets should Live their Best Life. We put the needs of pets and pet parents at the center of everything we do.
• Foster the Fun – Connect & Bond. Our Passion for pets brings us together! We celebrate the journey of pet parenthood through district experiences, products, and services.
• Let’s Go! Own & Commit. We are stronger as One Petco team. We bring our unique superpowers and champion authenticity in everyone to drive success.

About Petco:

We’re proud to be “where the pets go” to find everything they need to live their best lives for more than 60 years — from their favorite meals and toys, to trusted supplies and expert support from people who get it, because we live it. We believe in the universal truths of pet parenthood — the boundless boops, missing slippers, late night zoomies and everything in between. And we’re here for it. Every tail wag, every vet visit, every step of the way. We are 29,000+ strong and together we nurture the pet‑human bond in more than 1,500 Petco stores across the U.S., Mexico and Puerto Rico, 250+ Vetco Total Care hospitals, hundreds of preventive care clinics and eight distribution centers. In 1999, we founded Petco Love. Together, we support thousands of local animal welfare groups nationwide and have helped find homes for approximately 7 million animals through in‑store adoption events.

Essential Job Functions

The incumbent must be able to perform all of the following duties and responsibilities with or without a reasonable accommodation.

• CAMPAIGN EXECUTION: Build, deploy, and monitor integrated campaigns across email, social, paid media, and web. Partner with channel owners and cross‑functional teams to build high‑impact strategies and manage tactical calendars, timelines, and deliverables for on‑time execution.
• GENERAL MARKETING SUPPORT: Provide adaptable, hands‑on support across marketing functions as needs arise, stepping in to assist with channel execution, content development, partner requests, or cross‑team initiatives to ensure smooth operations and timely delivery.
• CONTENT DEVELOPMENT & COORDINATION: Draft and edit marketing copy; coordinate creative asset needs with internal teams and external partners; maintain campaign resources and documentation.
• DIGITAL MARKETING: Manage and optimize paid search, paid social, and SEO initiatives. Adjust targeting, bids, creative rotation, and landing pages to drive performance.
• PRODUCT MARKETING: Support go‑to‑market activities by developing messaging, collateral, and launch assets for product and feature launches.
• ANALYTICS & REPORTING: Track campaign performance, run A/B tests, analyze platform and channel data, and provide data‑driven recommendations for continuous improvement.
• CROSS‑FUNCTIONAL COLLABORATION: Work closely with Marketing, Creative, PR, Product, Data, and Lifesaving teams, as well as external partners, to ensure clear alignment and consistent execution across channels.

Skills and Experience:

• 5+ years marketing experience within an enterprise or high‑volume environment. Non‑profit experience a plus.
• Strong problem solving and project management skills. Organized, proactive, and able to anticipate and solve for roadblocks before they arise.
• Data‑driven mindset. Leverage analytics to validate hypotheses, inform decisions, and measure performance.
• Exceptional communication skills. Able to clearly explain complex strategies and translate insights into compelling marketing copy.
• Comfortable working in a fast‑paced, results‑driven environment with evolving priorities.
• Full‑stack marketing proficiency. Hands on experience with paid search, paid social, SEO, email campaigns, and CMS tools.
• Comfortable with marketing platforms including Asana, Microsoft Office, Google Ads, Google Search Console, Google Analytics, Looker, Meta Business Suite, Klaviyo, and Contentful.
• Availability to travel and work occasional evenings/weekends.
• Ability to take on other duties as assigned.

Petco Animal Supplies, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or any other protected classification.