Sr., Integrated Marketing - Petco Love

Petco; San Diego (CA); On-site; USD 86,000 - 142,000; Full time

Benefits offered by this job

Health benefits

401K matching

PTO and incentives

Job summary

Petco in San Diego, CA is seeking a seasoned Marketing Manager to lead multi-channel campaigns across email, paid search, social, and web. You will partner with channel owners and cross-functional teams to build high-impact strategies and manage calendars and delivery.

The ideal candidate brings 5+ years of enterprise marketing experience, a data-driven mindset, strong communication, and hands-on skills with paid search, SEO, email campaigns, and CMS tools.

Qualifications

• 5+ years marketing experience in an enterprise or high-volume environment.
• Strong problem solving and project management skills.
• Data-driven mindset to validate hypotheses and measure performance.
• Exceptional communication skills to translate insights into marketing copy.
• Comfortable in a fast-paced, results-driven environment with shifting priorities.
• Hands-on experience across paid search, paid social, SEO, email, and CMS tools.

Responsibilities

• Campaign EXECUTION: Build, deploy, and monitor integrated campaigns across email, social, paid media, and web.
• GENERAL MARKETING SUPPORT: Provide adaptable support across marketing functions as needed.
• CONTENT DEVELOPMENT & COORDINATION: Draft/edit marketing copy; coordinate assets; maintain resources.
• DIGITAL MARKETING: Manage and optimize paid search, paid social, and SEO; adjust targeting and landing pages.
• PRODUCT MARKETING: Support go-to-market activities with messaging and launch assets.
• ANALYTICS & REPORTING: Track performance, run A/B tests, analyze data, and provide recommendations.
• CROSS-FUNCTIONAL COLLABORATION: Work with Marketing, Creative, PR, Product, Data, Lifesaving teams and external partners.

Skills

Campaign management

Data-driven decisions

Communication skills

Marketing analytics

Full-stack marketing

Paid search & social

SEO & CMS tools

Tools

Asana

Microsoft Office

Google Ads

Google Analytics

Looker

Klaviyo

Contentful

Job description

Want to help pets live their best lives?

We’re proud to be where the pets go and where the pet people go. If you want to make a real difference, create an exciting career path, feel welcome to be your whole self and nurture your wellbeing, Petco is the place for you

Our core values capture that spirit as we work to improve lives by doing what’s right for pets and people.

Pet First – Protect & Empower. All pets should Live their Best Life. We put the needs of pets and pet parents at the center of everything we do.

Foster the Fun – Connect & Bond. Our Passion for pets brings us together! We celebrate the journey of pet parenthood through district experiences, products, and services.

Let’s Go! Own & Commit. We are stronger as One Petco team. We bring our unique superpowers and champion authenticity in everyone to drive success.

Essential Job Functions: The incumbent must be able to perform all of the following duties and responsibilities with or without a reasonable accommodation.

• CAMPAIGN EXECUTION: Build, deploy, and monitor integrated campaigns across email, social, paid media, and web. Partner with channel owners and cross-functional teams to build high-impact strategies and manage tactical calendars, timelines, and deliverables for on-time execution.
• GENERAL MARKETING SUPPORT: Provide adaptable, hands-on support across marketing functions as needs arise, stepping in to assist with channel execution, content development, partner requests, or cross-team initiatives to ensure smooth operations and timely delivery.
• CONTENT DEVELOPMENT & COORDINATION: Draft and edit marketing copy; coordinate creative asset needs with internal teams and external partners; maintain campaign resources and documentation.
• DIGITAL MARKETING: Manage and optimize paid search, paid social, and SEO initiatives. Adjust targeting, bids, creative rotation, and landing pages to drive performance.
• PRODUCT MARKETING: Support go-to-market activities by developing messaging, collateral, and launch assets for product and feature launches.
• ANALYTICS & REPORTING: Track campaign performance, run A/B tests, analyze platform and channel data, and provide data-driven recommendations for continuous improvement.
• CROSS-FUNCTIONAL COLLABORATION: Work closely with Marketing, Creative, PR, Product, Data, and Lifesaving teams, as well as external partners, to ensure clear alignment and consistent execution across channels.

Skills and Experience:

• 5+ years marketing experience within an enterprise or high-volume environment. Non-profit experience a plus.
• Strong problem solving and project management skills. Organized, proactive, and able to anticipate and solve for roadblocks before they arise.
• Data-driven mindset. Leverage analytics to validate hypotheses, inform decisions, and measure performance.
• Exceptional communication skills. Able to clearly explain complex strategies and translate insights into compelling marketing copy.
• Comfortable working in a fast-paced, results driven environment with evolving priorities.
• Full-stack marketing proficiency. Hands on experience with paid search, paid social, SEO, email campaigns, and CMS tools.
• Comfortable with marketing platforms including Asana, Microsoft Office, Google Ads, Google Search Console, Google Analytics, Looker, Meta Business Suite, Klaviyo, and Contentful.
• Availability to travel and work occasional evenings/weekends.
• Ability to take on other duties as assigned.

#CORP

#LI-AT2

Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

The pay ranges outlined below are presented in accordance with state-specific regulations. These ranges may differ in other areas and could be subject to variation based on regulatory minimum wage requirements. Actual pay rates will depend on factors such as position, location, level of experience, and applicable state or local minimum wage laws. If the regulatory minimum wage exceeds the minimum indicated in the pay range below, the regulatory minimum wage will be the minimum rate applied.

Salary Range: $85,800.00 - $141,900.00

Hourly or Salary Range will be reflected above. For a more detailed overview of Petco Total Rewards, including health and financial benefits, 401K, incentives, and PTO - see https://careers.petco.com/us/en/key-benefits

About Petco:

We’re proud to be 'where the pets go' to find everything they need to live their best lives for more than 60 years – from their favorite meals and toys, to trusted supplies and expert support from people who get it, because we live it. We believe in the universal truths of pet parenthood – the boundless boops, missing slippers, late night zoomies and everything in between. And we’re here for it. Every tail wag, every vet visit, every step of the way. We are 29,000+ strong and together we nurture the pet-human bond in more than 1,500 Petco stores across the U.S., Mexico and Puerto Rico, 250+ Vetco Total Care hospitals, hundreds of preventive care clinics and eight distribution centers. In 1999, we founded Petco Love. Together, we support thousands of local animal welfare groups nationwide and have helped find homes for approximately 7 million animals through in-store adoption events.

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