Manager, Global Title Marketing

WorkGenius Group; New York (NY); On-site; USD 55,000 - 96,000; Full time

Job summary

WorkGenius Group in New York, NY is seeking a Manager for Global Title Marketing to lead end-to-end campaigns for assigned titles in the entertainment sector. This 8-month contract role requires coordinating across media, creative, and production teams while stewarding IP and ensuring timely delivery of creative assets.

The ideal candidate has 4–6+ years in marketing or entertainment, strong project management and data-driven decision making, and a passion for pop culture and streaming/original

Qualifications

• Bachelor's degree required.
• 4-6+ years of marketing or entertainment experience, preferably including streaming or original series marketing.
• Experience managing multiple campaigns, timelines, and cross-functional stakeholders.
• Strong organizational, project management, communication, and attention-to-detail skills; collaborative, proactive, and adaptable in fast-paced environments.
• Data-driven mindset, passion for pop culture and entertainment, and experience applying research and competitive insights.

Responsibilities

• Support end-to-end global marketing campaign strategy and execution for assigned titles, serving as an IP subject-matter expert and steward.
• Manage campaign timelines, milestones, creative approvals, deliverables, and execution across multiple initiatives.
• Partner with Media, Creative, Production, and cross-functional teams on paid media and campaign activations.
• Maintain stakeholder alignment through clear communication, follow-ups, agendas, presentations, and campaign documentation.
• Use research, data, and competitive insights to inform campaign decisions and support innovative activations, including statements of work and deliverables.

Skills

Global marketing campaigns

Entertainment marketing

Streaming marketing

Original series marketing

Campaign management

Project management

Paid media

Cross-functional collaboration

Competitive insights

IP stewardship

Education

Bachelor's degree

Job description

• Support end-to-end global marketing campaign strategy and execution for assigned titles, serving as an IP subject-matter expert and steward.


• Manage campaign timelines, milestones, creative approvals, deliverables, and execution across multiple initiatives.


• Partner with Media, Creative, Production, and cross-functional teams on paid media and campaign activations.


• Maintain stakeholder alignment through clear communication, follow-ups, agendas, presentations, and campaign documentation.


• Use research, data, and competitive insights to inform campaign decisions and support innovative activations, including statements of work and deliverables.

Title

Manager, Global Title Marketing

Industry

Entertainment

Location

New York, NY

Duration

8 months

Responsibilities

• Support end-to-end global marketing campaign strategy and execution for assigned titles, serving as an IP subject-matter expert and steward.


• Manage campaign timelines, milestones, creative approvals, deliverables, and execution across multiple initiatives.


• Partner with Media, Creative, Production, and cross-functional teams on paid media and campaign activations.


• Maintain stakeholder alignment through clear communication, follow-ups, agendas, presentations, and campaign documentation.


• Use research, data, and competitive insights to inform campaign decisions and support innovative activations, including statements of work and deliverables.

Requirements

• Bachelor's degree.


• 4-6+ years of marketing or entertainment experience, preferably including streaming or original series marketing.


• Experience managing multiple campaigns, timelines, and cross-functional stakeholders.


• Strong organizational, project management, communication, and attention-to-detail skills; collaborative, proactive, and adaptable in fast-paced environments.


• Data-driven mindset, passion for pop culture and entertainment, and experience applying research and competitive insights.

Skills

• Global marketing campaigns


• Entertainment marketing


• Streaming marketing


• Original series marketing


• Campaign management


• Project management


• Paid media


• Cross-functional collaboration


• Competitive insights


• IP stewardship

Hourly rate is commensurate with experience and is an estimated range provided by WorkGenius.