Manager, Digital Experience & AI Enablement

Memorial Health System; Springfield (IL); On-site; USD 91,000 - 141,000; Full time

Job summary

Memorial Health System is seeking a senior leader to manage enterprise digital experiences across social, web, intranet and emerging platforms. You will guide a team of specialists, collaborating with creative services and senior analytics to deliver on brand and accessibility while aligning with business goals.

The role emphasizes AI-enabled content, data-driven insights and governance, drawing on healthcare market knowledge and strong leadership to drive enterprise impact.

Qualifications

• Bachelor’s degree in marketing, analytics, business, IT or related field required.
• Five to eight years of marketing, analytics, business, or IT experience required.
• Ability to serve as a trusted digital experience advisor to team members and leaders.
• Strong leadership of high-performing teams in a complex organization.
• Understanding of healthcare markets and Memorial Health branding needs.

Responsibilities

• Lead a team of digital experience professionals across platforms and channels.
• Develop AI governance, analytics, and workflow optimization initiatives.
• Ensure brand consistency, accessibility and alignment with organizational goals.
• Collaborate with internal teams and external vendors to deploy digital experience vision.
• Establish metrics and deliver enterprise-level reporting on digital initiatives.

Skills

Digital marketing

Analytics

Team leadership

Social media strategy

Content creation

AI governance

Education

Bachelor’s degree in marketing, analytics, business, IT or related field

Tools

WorkVivo

Teams

Content management system (CMS)

Job description

Memorial Health System is seeking a senior leader to manage enterprise digital experiences across social, web, intranet and emerging platforms. You will guide a team of specialists, collaborating with creative services and senior analytics to deliver on brand and accessibility while aligning with business goals.

The role emphasizes AI-enabled content, data-driven insights and governance, drawing on healthcare market knowledge and strong leadership to drive enterprise impact.