Manager, Digital Activation

OMLUS Hearts and Science LLC; United States; On-site; USD 50,000 - 95,000; Full time

Job summary

Hearts & Science in the United States is seeking a Manager for the Digital Activation team to develop plans and execute digital buys, ensuring pacing and performance across responsibilities. You will lead plan development, oversee digital purchases, and optimize results while coordinating with clients and the team.

You will direct multi-touchpoint strategies, manage budgets and activation processes, and mentor staff with hands-on leadership.

Qualifications

• 3–5 years in media planning with expert digital buying knowledge.
• Hands-on DV360 experience and familiarity with at least one other DSP.
• Experience leading teams and managing client relationships.
• Strong analytical skills and proficiency with campaign workflows.

Responsibilities

• Day-to-day leadership for plan development, buy execution, pacing, and performance optimization.
• Build strategic frameworks aligned with client goals and direct multi-touchpoint strategies.
• Oversee campaign activation, budget management, and activation processes.
• Lead client communications, foster partnerships, and mentor the team.
• Guide campaign design, buying paths (manual/programmatic), and BI tools.
• Oversee billing, reconciliation, and use of third-party tools.

Skills

Media planning

DSP (DV360)

Other DSP (TTD or Amazon DSP)

Leadership & client relations

Excel

Tools

Prisma

IAS

Job description

Agency: Hearts & Science Job Function: Media Job Subfunction: Performance Media

Job Description: Overview

As a Manager on our Digital Activation team, you will play a key role in developing plans and executing digital buys by ensuring that pacing, performance and the Digital Activation Process is activated correctly across the area of responsibility is the primary focus of this job.

Responsibilities

• Day-to-Day Leadership: Serve as the secondary lead for plan development, digital buy execution, pacing/performance optimization, client interaction, and team management.
• Strategic Direction: Build strategic frameworks aligned with client business goals, direct multi-touchpoint strategies, and own consumer insights.
• Operations & Implementation: Oversee campaign activation, budget management, and the Digital Activation Process to ensure efficiency.
• Client & Team Management: Lead client communications, foster partnerships, and mentor the team with a proactive, hands‑on approach.
• Platform & Technical Expertise: Lead campaign design, determine buying paths (manual/programmatic), and implement Business Intelligence tools/new capabilities.
• Process Management: Oversee billing, reconciliation, and ensure proper use of 3rd party tools.

Qualifications

• Experience: 3-5 years in media planning with expert digital buying knowledge and hands‑on DSP experience in DV360 and a working knowledge in at least one other DSP: (TTD or Amazon DSP)
• Background: Entertainment experience is preferred.
• Leadership & Communication: Experience managing teams and client relationships, with strong communication skills for cross‑functional collaboration.
• Technical Skills: Proficient in MS Excel and campaign workflow tools like Prisma.
• Analytical Skills: Experience managing large data sets and 3rd party verification tools (e.g., IAS).

• Attributes: Ability to self‑manage, handle multiple priorities, and pay strong attention to detail.

$50,000 - $95,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in‑office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in‑office attendance. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together.

Join us—we look forward to getting to know you.

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