Manager, Creative Operations

NASCAR; United States; On-site; USD 90,000 - 120,000; Full time

Job summary

NASCAR is seeking an experienced Manager, Creative Operations to shape the processes powering the organization’s creative work and drive governance across Marketing and Creative Services. You will lead end-to-end project delivery, optimize resource planning, and deliver on-brand experiences that support NASCAR’s business objectives. Travel up to 5% may be required.

Based in Daytona Beach, FL. Join a team dedicated to transforming how creative projects are planned, executed, and measured to

Qualifications

• Bachelor’s degree from an accredited four-year college or university.
• Minimum of five (5) years of project management experience in a creative/marketing/agency environment.
• Strong expertise with Workfront or similar project management/traffic platforms.
• Experience managing complex workflows, timelines, and resource planning.
• Proficiency with Macintosh platforms, Adobe Acrobat Pro, Microsoft Office and cross‑platform Mac/PC environments.
• Ability to translate complex concepts into actionable project plans and liaise between business partners and creative teams.
• Strong communication, facilitation, and conflict‑resolution skills.
• Proven ability to prioritize competing demands in a fast-paced environment.
• Experience using project data and reporting to drive decision-making and process improvements.
• Ability to foster collaboration and help teams perform at a high level.

Responsibilities

• Lead the full lifecycle of creative projects from intake through delivery.
• Oversee project prioritization with Creative Services and Marketing leadership.
• Serve as admin and SME for Workfront: setup, workflows, reporting, governance.
• Develop and maintain project plans, timelines, dependencies, and capacity.
• Manage creative team capacity, identify risks and opportunities.
• Establish intake standards, briefing requirements, and approval workflows.
• Facilitate cross-functional communication on timelines and scope changes.
• Monitor scope, performance metrics, and budgets for efficiency.
• Generate executive-level insights from Workfront for decision-making.
• Identify process improvements to reduce bottlenecks and improve output.
• Travel up to 5% as needed.

Skills

Workfront

Project management

St akeholder comms

Resource planning

Cross-functional

Communication

MS Office

Adobe Acrobat Pro

Education

Bachelor’s degree

Tools

Workfront

Adobe Acrobat Pro

Microsoft Office

Job description

At NASCAR, you will work alongside passionate people creating experiences fans feel and helping shape the future of sports and entertainment.

NASCAR is seeking an experienced Manager, Creative Operations to:

• Help shape the operational processes that power impactful creative work across the organization.


• Lead the planning, intake, prioritization, and execution of creative initiatives supporting Marketing and internal business teams.


• Drive operational excellence through workflow optimization, resource planning, and project governance.


• Create greater visibility, alignment, and efficiency across Creative Services and cross-functional stakeholders.


• Advance the team’s ability to deliver high-quality, on-brand creative work that supports NASCAR’s business objectives.

…based in Daytona Beach, Florida.

What You’ll Do

• Lead the full lifecycle of creative projects from strategic intake through final delivery.


• Oversee project prioritization in partnership with Creative Services and Marketing leadership to align workloads with business objectives.


• Serve as the primary administrator and subject matter expert for Workfront, including project setup, workflow configuration, reporting, and governance.


• Develop and maintain project plans, timelines, dependencies, resource allocations, and capacity forecasts.


• Manage creative team capacity planning and proactively identify resource gaps, risks, and opportunities.


• Establish and enforce intake standards, creative briefing requirements, and approval workflows.


• Facilitate cross-functional communication, ensuring stakeholders remain informed of timelines, scope changes, and project risks.


• Monitor project scope, performance metrics, and budget considerations to support operational efficiency.


• Generate executive-level reporting and actionable insights from Workfront to support strategic decision-making.


• Identify and implement process improvements that reduce bottlenecks, enhance collaboration, and improve creative output.


• Travel up to 5% as business needs require.

What You’ll Bring

• Bachelor’s degree from an accredited four-year college or university.


• Minimum of five (5) years of project management experience, including at least two (2) years in a creative, marketing, or agency environment.


• Strong expertise with Workfront or similar project management/traffic management platforms.


• Experience managing complex project workflows, timelines, resource planning, and stakeholder communications.


• Proficiency with Macintosh platforms, Adobe Acrobat Professional, Microsoft Office applications, and cross-platform Mac/PC environments.


• Ability to translate complex concepts into actionable project plans and serve as an effective liaison between business partners and creative teams.


• Strong communication, facilitation, and conflict-resolution skills.


• Demonstrated ability to prioritize competing demands and thrive in a fast-paced, evolving environment.


• Experience using project data and reporting to drive decision-making and process improvements.


• Ability to foster collaboration and help teams perform at a high level.

Why This Role?

As Manager, Creative Operations, you’ll play a critical role in connecting strategy, priorities, and execution across NASCAR’s creative organization. Your ability to streamline processes, optimize resources, and improve visibility will help teams deliver impactful work more efficiently, supporting key business objectives and strengthening NASCAR’s position as a trailblazing force in sports and entertainment.

Behind every race weekend are talented people helping shape the future of sports and entertainment.

Our people are the key to our success. That is why we offer competitive compensation, a comprehensive benefits package focused on wellness, and opportunities to grow and develop both personally and professionally.

NASCAR is an Equal Opportunity Employer and is committed to conducting recruitment and hiring activities in a fair, ethical, and legally compliant manner . In support of this commitment, all employment decisions are based on job-related qualifications, skills, experience, and performance, and are made without discrimination based on any legally protected characteristic, including but not limited to race, ethnicity, gender, religion, sexual orientation or gender identity, national origin, age, military or veteran status, disability, or any other status protected by applicable federal, state, or local law, including socioeconomic, marital, parental, or caregiving status.

We are looking for your voice, your ideas, and your perspective. To help us get to know you accurately and keep the process fair for everyone, we ask that interviews and assessments be completed without the support of AI-generated content or automated assistance.