Manager, Convention Sales Projects

San Francisco Travel Association; San Francisco (CA); On-site; USD 105,000 - 125,000; Full time

Benefits offered by this job

Generous vacation policy

Birthday day off

Pension

Cell phone credit

Monthly commuter allowance

Job summary

San Francisco Travel Association is seeking a Manager, Convention Sales Projects to lead cross-functional marketing and sales initiatives that drive awareness, leads, and bookings for San Francisco's convention market.

This role partners with internal teams and external vendors to execute campaigns, manage calendars, and optimize advertising plans while coordinating with senior leadership on annual marketing strategies and budgets.

Qualifications

• Education and/or training equivalent to college graduate, preferably with a degree in business administration or hospitality management plus three years of experience in the hotel or convention industry directly related to group sales.

Responsibilities

• Coordinate development, execution, and tracking of marketing initiatives for key sales channels.
• Liaison between sales and internal/external marketing organizations for special projects.
• Develop annual marketing plans with Senior Leadership to support sales goals and measure results.
• Coordinate production of marketing campaigns, collateral, and promotional materials with agencies, designers, and printers.
• Manage creation and deployment of marketing tools including campaigns, direct-mail, lead programs, and tradeshow materials.
• Maintain a comprehensive project calendar with deadlines, feedback loops, and approvals.
• Provide guidance on advertising plans, media selection, and creative direction with the Marketing team.
• Manage sales projects from inception through execution to meet objectives.
• Coordinate cross-departmentally to align marketing projects with organizational strategy.
• Coordinate digital content and communications with sales and marketing teams.
• Assist in budgeting for marketing programs with the Chief Sales Officer.
• Oversee initiatives with group partnerships (MPI, PCMA, etc.).
• Monitor industry trends to keep initiatives current and innovative.
• Maintain records of projects and metrics; report to Senior Leadership.
• Participate in Sales team meetings and travel as required.
• Perform additional duties as assigned.

Skills

Marketing initiatives

Sales collaboration

Project management

Marketing strategy

Vendor coordination

Budget planning

Cross-functional collaboration

Education

Bachelor’s degree in business administration or hospitality management

Tools

Salesforce

Eventbrite

Asana

Concur

Job description

The Manager, Convention Sales Projects is responsible for managing and executing special projects and programs that support San Francisco Travel’s Convention Sales team. This role combines sales collaboration, project management, and marketing strategy with internal and external partners to create tools, campaigns, and initiatives that drive awareness, lead generation, and booking activity. The Manager works directly within the Sales team while partnering closely with other departments to ensure alignment and high-quality execution of all sales, marketing and tourism initiatives.

What You'll Be Doing

• Responsible for managing the development, execution, and tracking of marketing initiatives for key sales channels.
• Liaison between sales department and any internal or external marketing organizations for special projects.
• Collaborate with Senior Leadership to develop annual marketing plans that support departmental sales goals; ensure plans are executed efficiently and results are measured and reported.
• Act as the primary point of contact for internal stakeholders and external vendors such as advertising agencies, designers, and printers to coordinate the production of marketing campaigns, collateral, and promotional materials.
• Manage the creation and deployment of marketing tools, including advertising campaigns, direct-mail initiatives, lead-generation programs, and tradeshow booth materials.
• Maintain and oversee a comprehensive project calendar for all marketing initiatives and group special events, ensuring deadlines, feedback loops, and approval processes are met.
• Works directly with CSO to provide guidance and input on advertising plans, including media selection, creative direction, and coordination with the Marketing team.
• Manage sales projects from inception through execution, ensuring objectives are met.
• Coordinate cross‑departmentally with media relations, Marketing, and other teams to ensure marketing projects align with organizational strategy.
• Coordinate digital content and communications, including electronic invitations, newsletters, and website updates with sales and marketing departments.
• Assist in planning and managing budgets for assigned marketing programs, in coordination with Chief Sales Officer.
• Oversee marketing initiatives associated with group strategic partnerships, including MPI, PCMA, and other industry organizations.
• Monitor marketing, tourism, and industry trends to ensure initiatives remain current, competitive, and innovative.
• Maintain detailed records of marketing projects, outcomes, and metrics; provide regular reports to Senior Leadership.
• Participate in Sales team meetings and San Francisco Travel events as required.
• Perform additional duties as assigned.

Education and Experience

• Education and/or training equivalent to college graduate, preferably with a degree in business administration or hospitality management plus three years of experience in the hotel or convention industry directly related to group sales.

Skills and Abilities

• Must be able to work independently with minimal oversight.
• Strong organizational, interpersonal and computer skills necessary.
• Ability to communicate and work well with others in a professional office environment.
• Ability to handle multiple priorities and meet deadlines while being detail oriented.
• Outstanding written and verbal communication skills.
• Ability to maintain confidentiality.
• Proficiency in Microsoft Office suite (Word, Excel, PowerPoint, Outlook).
• Proficiency with Salesforce, Eventbrite, Asana and Concur a plus.

Compensation

• Salary Range: $105,000-$125,000 base compensation annually
• Additional opportunity for annual incentive compensation based on performance and organizational results

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

• Work week may occasionally exceed 37.5 hours.
• Must be available to periodically work evenings, weekends, and occasional holidays as needed.
• May involve some domestic and international travel
• Must be able to occasionally lift up to 50 pounds.
• Operates computer and other office equipment.

While promoting one of the greatest cities in the world, we have plenty more to offer

• Generous vacation policy. You'll get more than the typical 10 days.
• Aside from all the national holidays that San Francisco Travel observes, you get a day off for your birthday that you can use any time of the year.
• You get a pension. We will contribute and help you prepare for your future.
• Cell phone credit. We'll subsidize the cost of your phone plan.
• Monthly commuter allowance.

Why Join Us

San Francisco Travel Association offers a dynamic and collaborative work environment with opportunities for professional growth and development. As part of our team, you will play a key role in promoting San Francisco and supporting the tourism industry in one of the world's most vibrant cities.

San Francisco Travel Association is an equal opportunity employer committed to diversity and inclusion in the workplace. We encourage individuals from all backgrounds to apply.

To learn more about us, check out our website - https://www.sftravel.com