Manager, Business Development

Halda; Provo (UT); Hybrid; USD 110,000 - 180,000; Full time

Benefits offered by this job

Health coverage

Dental coverage

Vision coverage

HSA

Flexible PTO

Paid holidays

Equity

Bi-monthly pay

Travel reimbursement

Job summary

Halda is seeking a Manager, Business Development to lead the BDR function in a hybrid role based in Provo, UT or fully remote within the U.S. You will own the strategy, standards, and culture for identifying and qualifying institutions in need of Halda's solutions.

You will coach reps, define KPIs, partner with marketing, and build scalable outreach pipelines that align with revenue targets, while fostering a high-performance, student-first culture.

Qualifications

• Experience leading or building a BDR/SDR team.
• Proven track record of hitting pipeline and revenue targets.
• Fluency in CRM and sales tooling; HubSpot experience a plus.
• Experience with AI tools to modernize outreach.

Responsibilities

• Design and run the BDR function with KPIs and performance standards.
• Set activity standards aligned to revenue targets.
• Develop persona frameworks for outreach by institution type.
• Own HubSpot workflows, reporting, and dashboards.
• Create call/email scripts tailored to personas.
• Define meeting and opportunity metrics.
• Develop outbound and conference strategies.
• Lead weekly coaching sessions and drive execution.
• Collaborate with marketing to align outbound and inbound.
• Set cultural tone: high-performance and student-focused.

Skills

BDR leadership

Pipeline targets

CRM proficiency

HubSpot

AI tools

Coaching instincts

Decision making

Tools

HubSpot

Job description

Manager, Business Development

Full-time | Hybrid (Provo, UT) or Remote (U.S.) | Reports to: VP of Revenue

About the opportunity

You'll lead the team that opens the doors our sales org walks through. This is a builder's job. You'll own the strategy, the standards, and the culture for how we find and qualify the institutions that need us. You'll own the number, coach the reps, and partner with marketing so outbound and inbound pull in the same direction.

If you like clean pipelines, clear messaging, and a team that hits its target, you'll feel at home.

What you'll do

• Design and run the BDR function: team structure, KPIs, and performance expectations.
• Set daily and weekly activity standards that ladder up to revenue targets.
• Build persona frameworks by institution type and contact title to guide outreach and messaging.
• Own HubSpot workflows, reporting, and dashboards so pipeline contribution is always visible.
• Write and deploy call and email scripts tuned to personas and the enrollment calendar.
• Define what counts as a meeting set, a meeting held, and a qualified opportunity.
• Build outbound and conference strategies that map to pipeline and revenue goals.
• Run weekly one-on-ones, coach reps, and use incentives to drive execution.
• Partner with marketing to keep outbound and inbound aligned.
• Set the cultural tone: high-performance and student-first.

What we're looking for

• Experience leading or building a BDR or SDR team, ideally in B2B SaaS.
• A track record of hitting pipeline and revenue targets, with the metrics to prove it.
• Fluency in CRM and sales tooling. HubSpot experience is a plus.
• Fluency with AI tools, and the drive to use them to modernize and advance how the team runs outreach.
• Real coaching instincts. You make the reps around you better.
• Comfort building from scratch and making decisions before every answer is obvious.
• Bonus points for higher ed, K-12, or edtech experience.

What's offered

• Competitive salary
• Health, dental and vision coverage, with employee premiums 100% covered
• HSA available
• Flexible PTO from day one
• Paid holidays
• Equity opportunities available
• Bi-monthly pay structure
• Travel expense reimbursement (transportation, lodging, meals) for approved events